You will be surprised to learn that these Michael Kors clutch purses are merely pinned to the dress form to create the visual impression of Michael Kors Purse Bandolier. Plus the keychain/charm at top left gives the added impression of a fashion medal. I love smart visual merchandising like this, created from nothing … or…
A very interesting Visual Merchandising Smoke and Mirrors Strategy here. The shoes echo visually in multiple mirrors, making more of an accessorizing cross-sell from the clothing department in which it was found. But subtly, the empty shoes imply someone else must find the offerings exciting enough to hasten with try-ons, leaving shoes behind and almost…
Here a Right Angle Elbow Faceout Turns Corner. This saddle-mount Faceout executes a 90° right angle to add marketing space to the side-struts of bar merchandisers in Endcap applications. A saddle-mount sign holder further enhances the display hook assembly. Seen unstocked, this Right Angle Elbow Faceout Turns Corner strategy would seem most suited as marketing…
Ted Baker is renowned for brand guerrilla marketing. Here the point-of-purchase props whisper rather than shout the name. But nevertheless I did notice them among the Ted Baker for Women. CLICK the thumbnail for a close look at the Ted Baker Autographed Fixtures. As an anglophile, I was tempted to “appropriate” the treasure for resale…
Bloomingdale‘s outdoes itself with this top-of-the-line Bloomies Best for Bumbershoots umbrella bag fixture. No muss. No fuss, no getting wet. Just inset the umbress in the bag and pull forward. Voila … A bagged umbrella. Excellence in design and function extends to the dispenser design. Side handles allow the fixture to be easily carried, and…
An interesting amalgamation of All Wire Hook and Slatwall fixture specification. The hook is one of the most economical designs: All Wire Scan Hook for Pegboard and Slatwall. The Label Holder Mount an industry standard FISH Tip which will accepts Extruded, Molded, and Flip-front Label Holders (sans flip-action) as well as sign holders without the…
Margarit and I were hard pressed at Prada, but the addition of in-store Bar Stools at Louis Vuitton did not escape my notice. Is it a new Health Juice Bar? Can I order an Espresso from a graduate-level Starbucks-schooled Barista? Or are the stools just a way to attend to customer comfort, extend the stay,…
Nothing beats a deli-style Dill Pickle … at least not to a 100% ethnic Pole like myself. And nothing looks better and more natural than a Pimped-out Wooden Pickle Barrel for merchandising. Of course now even wooden pickle barrels come pimped-out with lots of bells and whistles … side-slung pickle tongs, food-grade plastic liner, see-through…
Designer scarf wars continue with rapid changes in style, display, and seemingly most importantly More Gucci Ties a Scarf Knot implementation. But the Gucci in-store bar merchandiser as scarf display seems timeless. CLICK the More Gucci Ties a Scarf Knot feature photo or thumbnail inset for a close-up view of the knot tie itself. Then…
A thread of recent posts here followed the variety of scarf knots employed by designer boutiques in the Visual Merchandising of limited edition scarf designs. But Scarf Designers Be Damned … what do the rest of us do mass merchandising to the common folk? Well that gets coverage too, here on fixtures close up. Just…