Not quite shelf-edge labeling. Not quite a signholder. If I had to name it, it must be a Top-Facing Edge-Grip Retail Talker, wouldn’t you agree? Name it better if you can. An interesting concept with the benefit that the Edge Grip keeps your merchandising message in place. In this case Computers and Electronics. So as you browse…
Defining its own two-dimensional world, this illustrated Bloomingdales Foamcore Kiosk In-Store is still branded “Bloomingdales®” above the doorway. Even three-dimensional objects are or take on two-dimensional characteristics … see the low cabinet in the doorway and the pedestal just beyond. CLICK the thumbnail and gallery for various views and zooms. Sorry, no angled views were possible.…
“Bloomingdales Anytime and Anywhere…” is the promise as the store offers its Big Brown Bag App as well as Text-Messaging shopping support. Some might suggest the Text channel harkens from an earlier era of Mobile, but I find each of us chooses the channel of communication we enjoy, and I can imagine short and efficient texts…
I could go either way with these Carmaker-Branded Table Stand Signs. They could be used in retail to flag part aisle by maker, or they could be merchandise for proud model owners. Though some clearly say parts, accessories, and service, they are on a top shelf with other do-it-yourself mechanic items of garage decor. What…
“New” is given the typographic edge over “Now” in this Vertical New Now in Retail Attention Compeller. But both fonts are related, carry a similar theme, and work together to drive home the message. Look close to see additional copy as footnotes to the main theme. CLICK the thumbnail for view from a distance and…
A wireform provides the pegboard mount and reinforcing support for this flat metal powerwing shelf. The wrap-around wireform front is both Productstop and permits use of wire shelf and fencing label holders. But here the retailer used flip-style label holders from scan hooks. Apparently the wire diameter of the product stop was similar to the…
Normally I am the biggest fan of this chain’s micro-fixtures. I can always bank on finding something of interest at any of their stores. But this Hook Label-Holders Read Sideways implementation violate my shopping expectations, are a tad hard to read, and increase visual clutter. Nor did they seem to tighten the display allowing more merchandise in…
The Gondola-Top Gripper Sign Base for arched Sign Arm looks very adaptable, but I wonder how easy to install, and would one-time install complexities be worth it for the benefit? Three lugs each side grip the Gondola Pegboard. Twin plates adjust to the width of any Gondola type. Thumbscrews tighten the unit. But the “Jam…
This Hook Label-Holder-Sleeve Slides On implementation is an interesting high-end add-on. An extra extruded profile fits over the existing Scan Hook label holder in a FISH-Tip-like-manner to hawk special offers. I liked it, but given that many label holders already come equipped with a built-in “Sign Grip Clip” allowing instant insertion of Promo or Bib…
No matter what you call it, this Tag-Channel and C-Channel Talker implementation is large enough to be a small sign, small enough to be an oversize Label Holder thereby splitting the difference. It’s biggest advantage it pops right into the C-Channel (also known as Tag-channel) in an instant. Downsides? It rides above the shelf top,…