Wegman’s® Fondue Tower Mid-Store
This Fondue-Fixins Tower is a traffic stopper at an major aisle intersection in always-interesting Wegman’s. Even I stopped to consider…
Desktop Trash Can Icon Goes Analog
Originally the desktop trash can was an graphic visually communicating how to throw something away. Here that icon moves back…
Wegman’s® Sampler Trays Slowly Spread
These miniature sampler trays were seen at a second Wegman’s in my Tri-State region. What a great idea for promoting sampling…
“Your Opinion Is Not Garbage” Says Wegmans®
An elegant looking survey station this, but my design experience tells me that if you have to sign something to…
Spice Up Cinnamon Sweep Merchandising With Wicker
Whether for aromatic ambiance or actually sweeping I can’t say from a distance but here is Spice Up Cinnamon Sweep…
Organic vs Non-Organic Chicken Merchandising
Whole roast chicken is the perfect Grab-N-Go for family meals, and gets pride-of-place in a Wegmans Deli power aisle. To…
Color-Coded Fall Veggies Delivered Farm Fresh
Wegmans Color-Coded Fall Veggies Delivered Farm Fresh communications at store entry. Local Farm delivery is not only promised by Wegmans®,…
Wegman’s Thanks You Two Times
No matter where you looked or which direction you turned Wegman’s had a kind word and thank you. Some interior…
Wegmans® Organic Veggies Closer To Home
A good cross sell of healthy organics with farm fresh local acquisition. Wegmans® reputation benefits as a neighborhood business, while the…
Wegmans® Super-Size Family Pack Promo
If you offer super-size value packs, and flag them with special labeling at the shelf-edge, blow that label up to…