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CEL-EB-RATE Macy's Black History Month Poster

Tag Archives: Typography

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CEL-EB-RATE Macy's Black History Month Poster

CEL-EB-RATE Macy’s Black History Month Poster

Label and Sign Holders, Posts I Like, Store FixturesBy kadysewskiFebruary 29, 2020

Creative copywriting, typography, layout, and color come to the rescue of this CEL-EB-RATE Macy’s Black History Month Poster. After all,…

Sans-Serif YSL Fragrance Tester Card

Sans-Serif YSL Fragrance Tester Card

Point-of-Purchase, Posts I Like, Store FixturesBy kadysewskiAugust 9, 2019

This Sans-Serif YSL Fragrance Tester Card uses a single character to define and communicate the Yves Saint Laurent brand. Apparently,…

Which Way To Face A Sale Baseline

Which Way To Face A Sale Baseline

Point-of-Purchase, Posts I Like, Store FixturesBy kadysewskiJuly 29, 2019

Though a bit difficult to determine from less than panoramic photos, this Which Way To Face A Sale Baseline example…

Lancome Logo Counter Descriptors Enumerated

Lancome Logo Counter Descriptors Enumerated

Point-of-Purchase, Posts I Like, Store FixturesBy kadysewskiJune 18, 2019

Here are Lancome Logo Counter Descriptors Enumerated in French within the Counter of the signature Lancome accented “O”. French terms…

Cutting The Price of a Price Cut Sign

Cutting The Price of a Price Cut Sign

Label and Sign Holders, Posts I Like, Store FixturesBy kadysewskiAugust 6, 2018

Normally floating type in Negative Space encourages the eye to focus on and read the message easily. Here Cutting The…

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