If you are short of space or just don’t want to clutter the grab-and-go line, consider this Hand-Lettered Buffet Sneeze Guard to identify items. Having never seen at any other instance in Hospitality Retail, I must praise the staff for their creativity and sales efforts. But readability and visibility suffer, though more in my photos than…
Double branded these Good2Go Fruit and Veggies Iced-Offerings also fly the as StayFit name. Fresh iced offerings reach out to the healthy food desires of a traveling public at a Travel Center of America. After hours of travel, wouldn’t some fresh fruit or veggies be the perfect treat? A colorful cooler and sign make sure…
This Energy Drink Tiered Display Ships-Flat concept helps make productive use of a Fitness Drink cooler endcap. Consider the construction and assembly in the gallery of images. Note the use of pop-rivets as fasteners. A quick, easy, threadless solution, but one that does require a separate special tool. Do you ship the tool with the unit,…
Which is a better selling proposition, the stacked creative typography of this Whisk Broom and Dust Pan Merchandising offer, or the commonplace “Dust Pan and Brush” turn of phrase? I have to applaud the extra creativity of the former, and positioning of a typically household item for car, truck and RV use at a Travel…
This Red Bull Mini PowerWing Display (sometimes referred to simply as a Mini Wing) commands maximum visibility from a minimal space. Part of the attention is due to prime aisle intersection positioning, but mostly from creative design, solid branding, and quality construction. The “quality” look and feel of presentation also adds to the “quality” impression…
This Gatorade Endcap Gondola Height Extender adds to the height of the unit with an extra shelf level. In the fight for visibility Gatorade uses this custom outfitting to position itself directly at eye level, and brand with orange packaging, powdercoatingm, and extruded plastic label strip. Of course “G” for Gatorade plays a prominent role too.…
Nothing cooks like a Cast Iron Skillet. These, with warming capability, might be great for bachelor or bachelorette breakfasts in the Pocono Mountains of Pennsylvania, where seen. Then again, maybe they could be for rustic-themed Aromatherapy in more genteel neighborhoods. The merchandising choice is yours. This Iron Skillet Aromatherapy Or Eggs-Over-Easy For One seen merchandised…
If you are the Travel Centers of America® at the gateway to the Delaware Water Gap, Appalachian Trail, and Pennsylvainia’s Pocono Mountains, maybe you should offer Walking Stick and Cane Merchandising For Tourists … as a practicality to those inbound and as souvenirs to those outbound. Floor space was not so tight to have caused me…
Trust Travel America Centers® to turn Hot Dogs and a Roller Grill into a travel and in-store destination. Both BallPark® and Hillshire Farms® climb right on board to the brand benefit of all. Me? I like the separate promotion of Polish Sausage, but then what would you expect with a last name like Kadysewski. Step…
T Anyone passing is on the move, in transit, under pressure to get where they are going, or get a job done. Regardless they can grab a ticket and consider the prospects later with a cooler head. All Travel America Centers I am familiar with are clean, bright and very professional. Maybe they are the…