Maui Jim Mirror Cross Sell in Retail
If optometry customers are going to see how they look in regular glasses all day long, this Maui Jim Mirror…
Sunglasses On A Faceout
Sunglasses as an adjacency or cross sell can be tremendously effective. A set of “shades” might be all the customer…
Polarized Point-of-Purchase for Eyewear
If you are going to pitch more expensive Polarized sunglasses, you better demonstrate they are better than mere tinted…
Reading Glass Peep Show
Test your visual acuity with 6 levels of magnification-assist with this peep-show-like point-of-purchase. Directly below your magnification are the color-coded…
Eyewear in Black Leather
I loved the texture of these black leather trays with contrasting interiors. I even loved the circular-rimmed glasses a la…
Playful Disney Eye Chart by Marchon
Marchon® and Disney® have point-of-purchase fun with this in-store Snellen Eye Test Chart. Before the sale the Disney Eye Chart…
Robert Graham Sunglass Lampshade Display
This Robert Graham Sunglass Lampshade Display demonstrates the reduced need for sunglasses of your own if sunglasses are used to…
Coach® Eyewear Back-Tag Promo
One way to call attention to your frames in a wall-full of spectacles is a Branded Back Tag like these…
Alain Mikli® Brand Red-faced
This character profiled in various colors and placements is becoming a Alain Mikli® branding element. Is it by accident or…
Step-and-Repeat Nose Wire
Coming from a wireforming background I have an appreciation for both the simplicity and trickiness of this step-and-repeat shape for…