Again, upright card designs get a 3D dimensional backer to hold the card upright and well forward. Without this trick the beautiful die-cut designs would hide at the shadowy rear of the display shelf. Look close to see that the dimensionals are trapezoidal prisms not ordinary dull-and-boring cubes. These Alternate Pop-Up Card Presentation Tricks courtesy…
This Good Mail Greeting Card Inline Dimensional stands out from the slightly angled display rack for better visibility. The simple black-and-white design provides significant contrast with the more colorful background of offerings. This Good Mail Greeting Card Inline Dimensional echos the branding of the overarching Good Mail Masthead above, itself a Dimensional construct. This outfitting…
This good Mail Greeting Card Triangular Promo-Flag calls out with the message that “Good vibes start here.” Though Hallmark Branding exists at shelf edge, see a nod of the hat to the retailer with the Walmart logo included directly. The angled shape of this Good Mail Greeting Card Triangular Promo-Flag was unusual and attention compelling. This…
Simple and minimalistic in everything but size, this Good Mail Greeting Card Inline Display calls out across the selling floor. And one must admit that cards are truly Good Mai to getl, and here you get a generous choice of what to send. Look close to see the Masthead Dimensional branding echoed down into an…
Strategically located near floral displays this Valentine’s Day Love-Them-Tell-Them Card Display provides the final element to celebrating the Holiday. Put your affection into words with a Love-Them-Tell-Them expression. Of course, then Flowers as a gift might be a natural augmentation and secondary sale. Traditional heart shapes grace the display. Creative treatment of the headline cuts…
As the critical date approaches, look for this Teacher Appreciation Gift Greeting Card Display to help assure good end-of-year grades and possibly even actual graduation. If you need to “sweeten” the deal, see that the display cross-sells Starbucks Gift Cards in $5, $10 and $25 amounts. Give some thought to your class standing before you…
Here Postage-Paid Greeting Cards Got Easier. Is this the United States Post Office increasing sales by partnering with OEM greeting card makers, or Hallmark accessorizing base model cards with desirable add-ons? It is a near-perfect alliance, regardless of who crafted the treaty. Do see the joint logo sponsorship. This idea has been around for a…
Consider this Gift and Greeting Card Cross-Sell Endcap Outfitting. It is a nicely done and even store-branded gift card rack sized specifically for Endcap use in the greeting cards aisles. What better cross-sell than gift and greeting cards? A slotted back allows use of header-like inserts to Back Tag the gift card categories. One assumes these…