Feeling bad for recently focusing FixturesCloseUp® attention on Wegmans® (America’s # 1 Grocery), I drove 3 hours to tour a Trader Joes® (Americas #3 Grocery). Though missing Earth Day itself at Trader Joes, the festivities obviously continued for the entire Trader Joes Earth Day Weekend. And you still have time to get yourself Joes. Meanwhile…
This JFK Foamcore Wheelchair Sign Stand takes on the challenging environment of Terminal 4 at JFK International Airport. The scene is calm today, but imagine the hustle and bustle and pushing and shoving on a normal day. The double-thickness foam core and Super-Duty Foamcore Wheelchair Sign Stand are up to the task and any abuse…
A slotted Metal Base is the enabling outfitting for this Freestanding Foamboard Sign Stand. The dramatic vertical sign is both lightweight and self-supporting, as long as you give it a home in the base. This press-bent sheet metal aftermarket item stores quickly and easily in minimal space between promotions. See the outfitting in-store or link…
Three-dimensional Oxford shoes modeled by a two-dimensional Hermes Foamcore Footwear Model was the detail of note in this Hermes® window display. Only lightly propped with merchandise you still had to look close to see the 3-on-2D visual merchandising trick. CLICK the thumbnail for an overview and the shoes in situ and the entire foam core…
Defining its own two-dimensional world, this illustrated Bloomingdales Foamcore Kiosk In-Store is still branded “Bloomingdales®” above the doorway. Even three-dimensional objects are or take on two-dimensional characteristics … see the low cabinet in the doorway and the pedestal just beyond. CLICK the thumbnail and gallery for various views and zooms. Sorry, no angled views were possible.…
“Practice Social Distancing” is the mandate of this oversize CoronaVirus Social Distancing Foamcore Sign. It commands attention across the entry to all Cashwrap lanes. Use of 3 typeface weights in the flush-left-and-right justified heading might not be my personal choice, but the heading is visible and readable from afar so who could complain. See that…
Taller than a person but standing on its own, this Apply-Now Credit-Card Foamcore Sign makes its pitch near the entry. Though deemphasized by the flattening effect of photography know that the “Text To Apply” speech bubble up top and central Credit-Card Shape Carter’s branding elements were separate Foamcore cutouts applied to the surface for visual relief.…
A tall vertical Foamcorp Signboard reaches out to handle Department Store Order-Pickup Navigation. The “Online Order Pickup” masthead is impactful and calls for attention even if a pick-up were not your primary purpose today. But that is good anyway, promoting and reinforcing the integration of online and bricks-and-mortar retailing all the more. Oh! You are…
The overall sign supports in-store Order-Pickup Navigation. But addition of a few illustrations adds additional communication in an instant. Laptop and Smartphone shapes immediately say “online” as well as “modern, quick, and convenient.” A box tied atop a car instantly says “pick-up” in one visual. There is a “Buy online and pickup in store” tag…
This simple Freestanding Foamcore Signboard Stand has proved popular in posts here on FixturesCloseUp so it bears reporting again. A single, small, and economical formed sheet metal base is the holder for, in this case, a half-sheet Famcore sign. It could, however, support a wider sign or you could use two for huge promotions. When…