Sometimes simplicity is the most direct and dramatic path to awareness. Here the simplicity is die-cut Cardboard Cutout Butterflies Take Flight. The drama is a result of the recognizable silhouette, and contrast caused by creases, folds, and lighting angle. Add a bit of nearly invisible Nylon Fisling Line and you have the most inexpensive of…
See all the sophisticated rod and reel holsters you want in expensive sporting good specialty stores. Or get back to basics with these Do-It-Yourself PVC Fishing Pole Holsters. Cut to appropriate length, the PVC is mounted to All Wire Display Hooks with Hose Clamps. These did the job reasonably well, but presentation would have been…
Here see Free-Floating Air Plant Merchandising in the form of Plant Globes suspended on Fishing Line with the appearance of hovering over retail. Yes, the sign is what you see most at a distance, but close up at eye level the Plant Globes are charming and absorbing. CLICK the thumbnail to see for yourself, and…
Air Plants … plants that grow without any need for watering … fascinate me. If I had more of a green thumb and time in my life I’d raise a tropical rain forest of them in my bath and other rooms. Or maybe I should set my sights a bit lower, and start small with…
Just what is the major attention compeller here, the solitary crystalline Snowflake, admiring mannequin, stylish fur, or oversize Display Case. I’ll let you choose, but in any even they all conspired to create a most unusual Visual Merchandising presentation. While admiring major features don’t miss the frost covered windows and icicles growing from the top of…
Parked on a shelf, Star Wars® spacecraft are far too static to inspire, but suspended free-form from the ceiling with fishing line adds action, drama and interest. Here see X-Wing and TIE Fighters and the Millennium Falcon mix it up across a retailer’s ceilings. Step through the gallery to inspect the craft and teach yourself silhouette recognition.…
Why waste the huge overhead clearance to the roof in garden supplies? This fishing line floating tent in the clouds takes up no floor space, and calls attention to shoppers, even if only tangentially related to gardening. My only suggestion, post descriptive information on the bottom of the tent ground cover so that this interested…
If you need a bit more space to informally hang apparel offerings, the solution may be just outside your door. Here a fallen tree limb creates hanging space with only Fishing Line or other support required. CLICK the thumbnail for alternate view. This branch is rather knarlly, dried, and worm-eated. At the opposite extreme, a fresh White…
If you need to suspend or float your product high-test transparent Fishing Line might first come to mind. but this transparent plastic pike as Duracell Invisible Support Alternative is much easier to implement in-store. Imagine if you had to hunt up a ladder tall enough to run Fishing Line or thin Piano Wire from the…
Not into cliff-diving and such I can only assume that Spring bodes well for air currents and lofty Parasail flights of fancy, even if only in one’s imagination. Fendi blue skies, bright red Parasails and purses are enough to shake any from Winter Doldrums. CLICK the thumbnail to see that while Fishing Line may suspend…