How to start a Coffee Shop of Your Own

How to start a Coffee Shop of Your Own

What better to add to FixturesCloseUp Coffee, Tea, and Hospitality Retail  reporting than this How to start a Coffee Shop primer? The article includes an explanation of the benefits, cost to open, profit margins, and insider tips to getting started and getting your coffee shop up and running. Read in depth at “Starting A Coffee Shop? Here’s What You Need To Know.” Many thanks to John Hawthorne who originally published the treatise. For Coffee, Tea, and Hospitality Retail related threads here on FixturesCloseUp, please scroll down.

For Coffee Amenity In-Store resources see…

Coffee Amenity In-Store Pinterest Board
Coffee Index Page

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Bear Barista Rope Bulk Bin At Starbucks

Bear Barista Rope Bulk Bin At Starbucks

Bear Barista Rope Bulk Bin At StarbucksThere is no such thing as too much of a good thing, so this Bear Barista Rope Bulk Bin At Starbucks recycles an earlier in-store concept. Converting a flat rope coil to dimensional bulk bin implies grounding in both good seamanship and point-of-purchase display. See that Zip Ties play an important role in the construction. The bears are cute, but the Bear Barista Rope Bulk Bin At Starbucks outfitting concept is the FixturesCloseUp interest.

For all Coffee Merchandising resources see…

Coffee Merchandising Pinterest Board
Coffee Index Page

For all Bulk Bin Store Fixtures resources see…

Bulk Bin Store Fixtures Pinterest Board
Bulk Bin Store Fixtures Index Page

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Starbucks Coffee Takeout Display In Grocery

Starbucks Coffee Takeout Display In Grocery

“Great taste Begins With Exceptional Beans” pitches this Starbucks Coffee Takeout Display In Grocery. Both ground bagged beans and Keurig K-cup cartridges are offered. The rich coffee-colored corrugated display stands out. The location is the almost lilly-white paper goods aisle. I did not see paper coffee cups adjacent, but do look more closely before you leave the aisle. And don’t forget this Starbucks Coffee Takeout Display In Grocery could appear anywhere in the store.

Starbucks Coffee Cross Sell To Bakery at Weis

You decide the direction of this Starbucks Coffee Cross Sell To Bakery. Is it the coffee cross sell to the bakery, or a bakery department cross sell to Starbucks? In any case the savings is $2, so all to the good. I might have boosted the size of the discount offer rather than rely upon the Starbucks brand as attention and purchase compeller. But maybe that is too hard sell for an upscale brand. Some actually defend their brands from discounting. Consider this Starbucks Coffee Cross Sell To Bakery display in the gallery of images. Seen at Weis.

Starbucks Rewards Coil Clip With Oversize Base

Though the message and Table-Top Starbucks Rewards Coil Clip With Oversize Base were small, they were positioned where one would not have missed. The fixture focus is the larger than usual base for extra sign stability. The Brown sign echoes the image of coffee beans in keeping with the Starbucks location.

For all Coffee Merchandising resources see…

Coffee Merchandising Pinterest Board
Coffee Index Page

For Table and Upright Sign Stands see…

Table and Upright Sign Stands Pinterest Board
Table and Upright Sign Stands Index Page

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Peets Coffee First Cookies Second Sidekick

Excellent Peets Coffee First Cookies Second Sidekick advice. Being only a second rate copywriter I might have said something more crass like eating cookies second. But that tag line would have been too, too obvious. The sidekick rack was not ordinary or totally obvious in its design either. Peet’s, a famous name in its own right, went all out for Keurig K-Cup merchandising. Again my second rate thinking might have included regular coffee merchandising. Apparently another second rate idea. But at least the rack a fixture reporting and merchandising concept a good one. This Peets Coffee First Cookies Second Sidekick seen at Target.

Shopping Cart Cup Holder and Rack

I would have promoted this in-store Shopping Cart Cup Holder and Rack more clearly with a sign. From a distance it is difficult to understand what it is. But upon inspection you find that you can take advantage of in-store Coffee as amenity, and take it with you in this Shopping Cart Cup Holder. Look close to see that it also provides recesses for your cell phone, note pad or shopping list, and pen or pencil. With support like this your customers could make a day of it. The only think missing is in-aisle coffee refills delivered to you anywhere in the store. This Shopping Cart Cup Holder and Rack seen at Wegmans.

Iced Coffee Made Right Here Signage 

Iced Coffee Made Right Here Signage 

Watch out Starbucks, there’s competition afoot according to this Iced Coffee Made Right Here Signage. Whole Foods already projects a more wholesome image, while Starbucks is coffee for sophisticates. Many just might want to try the implicitly natural offering right within grocery. And if customers like it … and the price … they just might switch Baristas. Iced Coffee Made Right Here Signage and merchandising seen at Whole Foods, Allentown PA.

Compare directly…

In-Store Coffee Chalkboard $1.54 A Cup
” Iced Coffee Made Right Here Signage “

Follow Whole Foods Barn Board outfitting at…

” Tall Barn Board Bulk Bin at Whole Foods
” Fat Barn Board Bulk Bin at Whole Foods
” Iced Bulk Bin Coffee At Whole Foods
” Iced Coffee Made Right Here Signage “

For other Whole Foods Store Fixtures by title see…

” Fall Savings Entry Easel at Whole Foods
” Fall Savings Flyer Offering At Whole Foods
” Whole Foods And Amazon Growing Something Good

For all Whole Foods Store Fixtures resources…

“Whole Foods Store Fixtures Pinterest Board“ (Pending)
Whole Foods Store Fixtures Index Page”

For all Iced Display resources see…

“Iced Display Pinterest Board”
Iced Display Index Page

For all Shop Local resources see…

Shop Local Pinterest Board
Shop Local Index Page

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Iced Bulk Bin Coffee At Whole Foods

Iced Bulk Bin Coffee At Whole Foods

Though stainless-steel lined, this Iced Bulk Bin Coffee At Whole Foods has the Barn Board look of other store outfitting. The iced, tall, and fat freestanding bulk bins used thought the store reinforce a natural theme in keeping with the store brand. The iced rather than refrigerated presentation furthers that look and feel too. This Iced Bulk Bin Coffee At Whole Foods seen in Allentown PA.

Follow Whole Foods Barn Board outfitting at…

” Tall Barn Board Bulk Bin at Whole Foods
” Fat Barn Board Bulk Bin at Whole Foods
” Iced Bulk Bin Coffee At Whole Foods
” Iced Coffee Made Right Here Signage “

For other Whole Foods Store Fixtures by title see…

” Fall Savings Entry Easel at Whole Foods
” Fall Savings Flyer Offering At Whole Foods
” Whole Foods And Amazon Growing Something Good

For all Whole Foods Store Fixtures resources…

“Whole Foods Store Fixtures Pinterest Board“ (Pending)
Whole Foods Store Fixtures Index Page”

For all Coffee Merchandising resources see…

Coffee Merchandising Pinterest Board
Coffee Index Page

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In-Store Coffee Chalkboard

In-Store Coffee Chalkboard $1.54 A Cup

Hand-lettered signage always ads a sense of immediacy to a promotion like this In-Store Coffee Chalkboard. And you certainly won’t get a price like that from Starbucks or your local barista. The offering is simple, but given that this is a Farm Store setting, all that’s really needed is  hearty cup of coffee, nothing too fancy schmancy. The sign says it all in a small space … Coffee, price, and a coffee cup. Why not the illustration of a mug and not cup? Lots things can be served in a mug, a coffee cup is instantly recognizable. This In-Store Coffee Chalkboard seen at the onsite store of The Lands at Hillside Farms, a non-profit, educational farmstead teaching sustainable life choices, Shavertown PA.

For Hillside Farms Store Retail Fixtures by title see…

In-Store Coffee Chalkboard $1.54 A Cup
All-Natural Beef Jerky Spinner Tower
Vintage Grocery Stocking Cart As Display
Organic Seed Open Wire Spinner Tower

For all Hillside Farms Store Retail Fixtures Strip resources…

“Hillside Farms Store Retail Fixtures Pinterest Board“ (Pending)
Hillside Farms Store Retail Fixtures Index Page”

For all Chalk and Hand Lettered resources see…

Chalk Boards and Hand-Lettering Pinterest Board
Chalk and Hand-Lettered Index Page” for all resources

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