INDEX: TJMaxx Merchandising Display Fixtures

INDEX:
TJMaxx
Merchandising Display Fixtures

TJMaxx Merchandising Display Fixtures

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This TJMaxx Merchandising Display Fixtures index page aggregates links
to all post and photos of retail merchandising, display, and outfitting
as well as deep Background courtesy of Wikipedia.

BACKSTORY: TJ Maxx (stylized as T•J•maxx)^[a] is an American discount department store chain. It has more than 1,000 stores in the United States, making it one of the largest clothing retailers in the country.^[2] TJ Maxx is the flagship chain of the TJX Companies. It sells men’s, women’s and children’s apparel and shoes, toys, bath and beauty products, accessories, jewelry, and home products ranging from furniture and decor to housewares and kitchen utensils.

TJ Maxx and Marshalls operate as sister stores, and share a similar footprint throughout the country. Their product prices and inventories are usually identical and they have similar store layouts. In some locations, a Marshalls may be more upscale than a nearby TJ Maxx, carrying their Runway inventory where the TJ Maxx does not. And in other cities, the inverse may be true. Across their chain, though, they are, for all practical purposes, the same store. The CEO of TJX Companies is Ernie Herrman.^[3]

TJ Maxx was founded in 1976 in Framingham, Massachusetts, by Bernard Cammarata and the Zayrechain of discount department stores. Zayre had tried but failed to purchase Marshalls, so Zayre hired Cammarata, who had been Marshalls’ head of merchandising, to create a rival chain.^[4] The concept proved so successful that Zayre sold its namesake chain to Ames, a rival discount department store, in September 1988.^[5] In December, Zayre announced a restructuring plan for the company and was renamed as TJX Companies, Incorporated.^[5] TJX bought Marshalls in 1995.^[4]

In the fall of 1998, TJ Maxx opened the store chain A.J. Wright.^[6]This chain was closed in January 2007.^[7]

In March 2009, TJX launched an e-commerce site. At first only selling handbags, the range of items was later expanded to include clothing, shoes, jewelry, other accessories, and some home goods.^[8]

Outside of North America, TJ Maxx is known as TK Maxx. The name was modified to avoid confusion with the British retail chain T. J. Hughes. The European headquarters are based in Watford, Hertfordshire. ^[9]

Business Insider described TJ Maxx as “Macy’s worst nightmare” in a 2016 article^[10] by Mallory Schlossberg. In a later article Schlossberg also reported on how TJ Maxx’s soaring sales “should be concerning for ailing department stores that are fighting to get people to pay full price.”^[11] As off-priceretailers became an increasing threat to traditional department stores,^[12] signaling a change in consumer buying habits,^[13] TJ Maxx’s revenue grew to surpass that of Macy’s.^[14]

According to The Economist, “the overheads at TJX and Ross are, as a percentage of sales, about half those of Macy’s or Nordstrom“.^[15] Fortune stated that “the quicker inventory turn[s] and the sense that an item on a rack might not be there the following week at a TJ Maxx or a Marshalls has led to a boom in this area of retail and made such stores a rarity in the business: shoppers are coming to stores.”^[16] (SOURCE: Wikipedia)