The mascot for thisDr. Squatch Men’s Grooming Merchandising Display, while resembling Bigfoot, is nowhere near as foreboding and scary. In fact, to FixturesCloseUp, he has a Homer-Simpson-esque appearance. The pipe is, however, a manly addition helping place Dr. Squatch midway along the horrific-to-humorous scale. That was very possibly determined through market testing to appeal to…
This Inline ELF Cosmetics Sold Out Point-Of-Purchase Display proves the success of the design and marketing proposition of this strategy. All of the 21 potential facings were sold out, to the extent that the actual products could not even be determined. This Corrugated Hook outfitted self-shipper arrived ready and rarin’ to go. And the popularity…
You decide if this Emily In Paris Runaround Cosmetics Endcap Highlight titling refers to Emily or the display itself. A hint may be that you read this within FixturesCloseUp threads of reporting on retail outfitting. But I am sure Emily herself had a good time in Paris acquiring these upscale cosmetics for resale in the…