Case Study: Ralph Lauren CoronaVirus Store Strategies - Ralph Lauren Welcome-Back CoronaVirus Greeting

Case Study: Ralph Lauren CoronaVirus Store Strategies

A famous brand takes extra care in crafting and communicating all the elements of its Polo Ralph Lauren CoronaVirus Store Strategies. Welcomes and warnings, posters and signs, sanitizers, QR Code and more are all deployed in support of shopper and staff safety. Some of the elements are branded but in a subdued manner. Consider this storewide Case Study: Ralph Lauren CoronaVirus Store Strategies as you conceptualize your own response to the pandemic. All elements and how they work together can be experienced in person at the Polo Ralph Lauren Outlet Store, The Crossings Premium Outlets, Tannersville, Pennsylvania.

BACKSTORY: Coronaviruses are a group of related viruses that cause diseases in mammals and birds. In humans, coronaviruses cause respiratory tract infections that can be mild, such as some cases of the common cold(among other possible causes, predominantly rhinoviruses), and others that can be lethal, such as SARS, MERS, and COVID-19. Symptoms in other species vary: in chickens, they cause an upper respiratory tract disease, while in cows and pigs they cause diarrhea. There are yet to be vaccines or antiviral drugs to prevent or treat human coronavirus infections. (Source: Wikipedia).

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Follow Ralph Lauren
CoronaVirus Store Entry Strategies at…

Ralph Lauren CoronaVirus Safety Assurance Sign
Ralph Lauren CoronaVirus Symptoms Checklist Poster
Ralph Lauren Welcome-Back CoronaVirus Greeting
Ralph Lauren CoronaVirus Entrance Only Notice

Follow Ralph Lauren
CoronaVirus Floor Graphics Strategies at…

Ralph Lauren CoronaVirus Station-Keeping Floor Graphic
Ralph Lauren CoronaVirus Linear Floor Graphic
Ralph Lauren CoronaVirus This-Way Directional Graphic

Follow Ralph Lauren wider-ranging
CoronaVirus Store Strategies at…

Ralph Lauren CoronaVirus Rack-End Sign-Holder Mount
Ralph Lauren CoronaVirus Multilingual QR-Code Notice
Ralph Lauren CoronaVirus 2-Liter Sanitizer Stand
Ralph Lauren CoronaVirus Service Counter Caution
Ralph Lauren CoronaVirus Fitting Room Closed
Ralph Lauren CoronaVirus Social Distancing Thank-You
Ralph Lauren CoronaVirus Counter-Top Face-Mask Notice

All Ralph Lauren
CoronaVirus Store Strategies ate Summarized at…

” Ralph Lauren CoronaVirus Store Strategies Pinterest Board ” (Pending)
Ralph Lauren CoronaVirus Store Strategies Post

For all Polo Ralph Lauren Retail Fixtures resources see…

Polo Ralph Lauren Retail Fixtures Pinterest Board“ for a visual summary.
Polo Ralph Lauren Retail Fixtures Index Page” for all resources and links.

Polo Ralph Lauren FixturesCloseUp Pinterest Board

Follow CoronaVirus Best of Fixtures Compilations at…

Best Social Distancing Advice Notices
Best CoronaVirus Face Masks Advisory Signs
Best of CoronaVirus Response in Retail
Best of CoronaVirus Social Distancing Floor Graphics
Ralph Lauren CoronaVirus Store Strategies Post

For Cold, Flu, and CoronaVirus resources see…

” Cold Remedy / Flu Remedy Merchandising Pinterest Board ” (Pending)
Cold Remedy / Flu Remedy Merchandising Index Page

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