Color Coding Alcohol Content At Shelf Edge
Package style differences and Alcohol-Level rating stamps are color coded to at least hint that there is some difference in these offerings of “Not Your Fathers Root Beer.” The 22 ounce bottles are 10.7% alcohol and labeled so in Blue, the 12-ounce 6-Packs are 5.9% alcohol stamped in Red. No other over effort was made to differentiate or color code at the shelf edge, so you must rely upon the packaging to tell the tale. Would you label unit price by weight or alcohol content, the desirable ingredient? Seen at Wegmans.
For Color-Coded Beverages see…
“Color Coding Alcohol Content At Shelf Edge”
“Fat Tire & Friends Color-Coded Collaboration”
“Fizz & Bubble® Body Wash Kits Pose as Milkshakes“
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For Wegmans Beer, Wine and Spirits see…
“Color Coding Alcohol Content At Shelf Edge”
“Fat Tire & Friends Color-Coded Collaboration”
“Wegmans® Mobile 4-Pack Stacker For Spirits”
“Officially-Licensed Game of Thrones Seven Kingdoms Ale”
“Personal Best Wishers from the Yuengling® Brewery”
“Fre® Wines Branded With Designated Driver Bracelet”
“Craft Beer Strip Merchandising”
“Craft Beer Auto Feed Merchandising System”
“Magic Hat® Occult Beer Fixturing”
“Beer, Cheese, and Chocolate Cross Merchandising”
“Fat Tire Brand in Neon”
“Fat Tire® Brand Pallet-Load Sale”
“Lagers You’ll Love Shelf-Edge Advice”
“How to Craft Your Own Six Pack Header”
“Wegman’s® Craft Your Craft Beer“
For all Wine and Spirits resources…
“Wine and Spirits Pinterest Board“ for a visual summary.
“Wine and Spirits Index Page” for all resources and links
For all Color Codes in Retail resources see…
“Color-Coded Retail Pinterest“ for a visual summary.
“Color Coded Retail Index Page” for all resources and links
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