Automotive Features and Benefits on an Easel
If you’ve got a waiting room, or queuing area for customers, for god’s sake give them something to look at or read during their wait. Here I applaud just such an attempt using an ordinary Easel and the wealth of background available on any product via the internet or PDF brochures. But as you can see, such materials do not automatically make effective sign or showroom exhibit. Without access to the source information, I can’t provide an easy solution here other than to say fewer topics and less pages please. But all of us should admire the effort and pluck of any staff in trying … then provide better source materials for this in-store advertising need.
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Follow Easel posts at…
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For all Automobile merchandising resources see…
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