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For those who follow FixturesCloseUp as Content Marketing tool and Niche Media outlet, I continue to share the operational details above as shared insight. In terms of post pattern and activity, Fall and Winter are the best fixture seasons, and a light day is 3, 100-200 word posts, a heavy day 6 or more posts. While the “General Rule of Content Marketing” is the more posts the better I find that there is only “Moderate” relationship in B2B (not B2C) between “post frequency” and “daily traffic.” And even the total number of “Google Indexed Pages” (A.K.A. posts) is not the be all and end a of traffic generation. I do find that “good posts” continue to generate traffic for years, and that large numbers of “lightly trafficked” topics (Long-Tail Marketing), do add up to significant traffic over time or even daily.
For more information on post and topic success see…
“Fixtures-Close-Up Website Delivers Highest Retail Engagement”
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For a Quick Read of FixturesCloseUp Assets
And Strategies for use in marketing fixtures to retail
See the Site for Sale Menu at top.
For Content Marketing insight see…
“A Better Way to Fixtures Audience: Buy Content Assets”
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