On a much broader and higher plane, How To Create Customer Journey Maps for Retail helps show you how your retail brand interacts with your market. Part of the creation of a Journey Map literally is to follow customers to and through your shop, and the knowledge gained can affect your store design and site navigation. So after that long justification, allow Fixtures CloseUp to point you to “Customer Journey Mapping: 10 Tips For Beginners” by McoprCX. After learning and applying all Customer Journey insights, don’t forget to return to FixturesCloseUp for the last physical aspects … actual store outfitting, merchandising and display fixtures. Who said FixturesCloseUp is all application and no shopper experience theory?
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For Navigation and Wayfaring posts by title…
“How To Create Customer Journey Maps”
“Hand Painted Pumpkins, Second Floor Please”
“Closet and Storage Retail Directional”
“Highest Prices Paid Floor Graphic With Navigation”
“Fabletics® Horizontal vs Vertical Mall Navigation”
“Find-It-Faster In-Store Navigation”
“Bon-Ton® D.I.Y. Stock-Up Floor Graphic”
“This Way to College Back-to-School”
“Acura® Stop Sign in Retail”
“Warning Stripes Bar Strollers”
“Emergency Exit Sign in Green”
“Store Navigation Mystery Fixture?”
“Euro Fixture: Cashwrap Schlagbaum”
“Home Sale Navigation Hint?”
“Lord & Taylor Just Ask Door Hanger”
“Christmas Directions In-Store”
“Garden Dept Winter Changeover”
“Wegman’s® App On A Grip Clip”
“Street Art Restroom Directionals”
“Elevator Wayfaring Sign Holders”
“Lobby, Elevator and Floor Guides”
“Call Button Plaque as Floor Plan Sign”
“Insects as In-Store Navigation Icons”
“Please Enter At Other End”
“Brand Downward ownward Directional to Jeans”
“This Way to IKEA®”
“Looking for a Lift? Look Here?”
“Navigation by In-Store App”
“Witch Way Halloween Directional”
“Fall-Spring In-Store Directional”
“Back-to-School Ceiling Directionals”
“IKEA® In-Store Wayfaring”
“Moleskine® Store Navigation”
“Hardware Wayfaring Map”
“Longitude and Latitude at IKEA®”
“Newspaper Fall From a Height”
“Jackson Hewitt® Floor Graphic”
“Wayfaring on a Shopping Bag”
“Televised Store Directory with Advertising”
“Brush Lettered Navigation”
“Wayfinding on an Escalator”
“Building Wayfinding in Arabic”
“All-in-One Store Navigation Oasis”
“Bi-Lingual Store Guide“
“Truly Friendly Store Navigation”
“In Store GPS Alternative“
“Construction Navigation Signs”
“Wayfinding: Retail and Otherwise“
“Wayfaring or Retailing?“
“How to Handle Product Migration“
“Queue Control vs Flu Control“
“Run-this-way Escape Plan?“
“Watering Hole Signage“
“Bullseye Bodega Reveals Itself“
“This-Just-In Faceout Tag“
“Label Strip Substitutes for Sign“
For Wayfinding by breadcrumb trail see…
“Home Sale Navigation Hint?”
“Floor Graphic Footsteps“
“This-Way-to-Coupons Floor Graphic”
“Going To The Beach Floor Graphic“
For all Navigation and Wayfaring resources…
“Amenities: In-Store Navigation Pinterest Board“ for a visual summary.
“Navigation Amenities Index Page” for all resources and links
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