The signage and promotion were very generic. Maybe somehow the App is for generic, cross market shopping? The promotion certainly doesn’t over promise, and asks for response by simple TXT to 73277. If you are a shop-a-holic try your luck, text in, and see what the fates have in store for you. CLICK the thumbnail for alternate angle. Scroll down for other digital promotions.
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For @Atmark and #Hashtag posts see…
“Marshalls® Hashtag-Your-Fab-Find In-Store Campaign”
“#TargetDog Christmas Photo Opp”
“Moleskine® In-Store Selfie”
“Hashtag and Atmark Merchandising”
“Pushpin Hashtag for Retail”
“Monkey Tails at the Mall“
“Saks Monkey Tails Revisited”
“Boo! Not Trending for Halloween“
For TEXT promotions see…
“Here’s What’s Happening Brighton® Chalkboard”
“Email or Text Your Store Review”
“Jo-Ann® TEXT Welcome Discount”
“Out-of-Home Opt-In at the Mall“
“Poor Man’s QR Code”
For Mobile branding see…
“Get a Generic App – Shop Your Way™”
“Michael’s® App Download by QR Code”
“Neiman Marcus 5-Star Rating”
“Target® In-Store Mobile Game”
“Target In-Store Mobile Game Continues”
“DeWalt® Brands Via Mobile Tool”
“Wallpaper at Tffany“
“Hello Kitty Joins Louis Vuitton”
“Juicy Wallpaper as Branding”
“SmartPhone Case Riot“Proving Digital is not the be-all-end-all…
“Shutterfly® Advertises on Slatwall”
“Macy’s® Let’s Keep In Touch”
“Jo-Ann® Analog Pinterest Display”
“Wegman’s® App On A Grip Clip”
“Sprint® QR Code to Facebook Like”
“IKEA® Pitches New Catalog”
“IKEA Computer Generated”
“JCPenny Showrooming Extreme”
“Why Analog Moleskine?”
“Windows 8 Does Analog Retail”
“Snaidero® In-Store Facebook Wall”
“Prehistoric Reels in a Digital Age“For all Digital Price Ticket / Sign research aids see…
“Digital Price Tickets Pinterest Board“ Visual Summary
“Digital Price Tickets Index Page” for all resources.
For all Vertical Sign resources see…
“Vertical Signs Pinterest Board”
“Vertical Signs Index Page”
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