Having the “Laced With Edge” theme visually spill across both packaging and point-of-purchase ties together the display, and reinforces the product positioning statement. The edgy “dazzle paint” pattern also gives a lace-like appearance to the triangular packaging. Just for visual fun, see that the NARS® logo is mirror-reversed as a detail in the display. CLICK the thumbnail and gallery for more views at various focuses.
Compare and contrast…
“NARS® Cosmetics Mirrored and Laced”
“Sephora Visual Echo“Follow the brand at…
“NARS® Cosmetics Mirrored and Laced”
“NARS® Branded Cosmetics Amenities”
“NARS® Dazzle-Paint Spokesmodel”
“NARS® Cosmetics Pyramid Pack“# # #
Compare self-merchandising packaging…
“NARS® Cosmetics Mirrored and Laced”
“Steelers® Keep-it-Kolder PowerWing”
“Re-Branding Cotton Candy”
“Bulgari® Brand Understated”
“Branded Skulls and Roses Tester”
“Truncated Cubes Self Merchandise”
“Cloisonné Nail Branding at Sephora®“
“Couture™ Toilet Plunger Self-Sell”
“Union Jacking Cosmetics“
“Personalizing Package Shapes”
“Owl Self-Merchandising“For Self Merchandising resources see…
“Self-Merchandising Pinterest Board“ for a visual summary
“Self Merchandising Index Page” for all research links
For Mirrors as Amenities in Retail resources see…
“Mirrors in Merchandising Pinterest Board“ for a visual summary.
“Mirrors in Merchandising Index Page” for all resources and links
For all Purple Fixtures resources see…
“Purple Fixtures Pinterest Board“ for a visual summary.
“Purple Fixtures Index Page” for all resources and links
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