“Fool me once shame on you, fool me twice shame on me.” Having once discover fake plastic wheels as propping for cheese, I now thump every cheese wheel I encounter. These were natural, better supporting the sale of cut wedges, and implied that the portions were fresh cut by a cheese monger just minutes ago. A thump on a plastic prop is not nearly so satisfying, but might suffice to fool the eye if out of reach. PS: Yes the grapes were plastic props, but they were merely a parsley-like garnish. I expect the cheese to be real.
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For all Wegman’s by Title see…
“Thumping Jarlsberg Cheese Wheels”
“Wegman’s Customer Suggestion Center”
“Sunday Beer Hours”
“Early Toast to Christmas Crystal”
“Early Christmas Table Settings”
“Wegman’s® App On A Grip Clip”
“Gondola Kickout In Bulk Candy”
“Gondola Kickout Label Holders”
“Haunted House Pumpkin Promotion”
“Lifetime Stack of Suave®”
“Daring Rack Merchandising”
“Wegman’s Wall of Wicker Bread Baskets”
Leather Handled Salami Basket”
“Militant Pumpkin Merchandising”
“Peacenik Painted Pumpkins”
“Bosk Cheese Board Cross-Sell”
“Sweet-Corn-to-Butter Cross Sell”
“Wegman’s® Craft Your Craft Beer”
“Back-to-School Grocery Appliances”
“Sushi Bags Branded“
“Seafood Signs on a Shingle”
“Rudi’s Frozen Organic Bakery”
“Clear Coffin Case Topper”
“Mustard Gravity-Feed in Reverse”
“Wicker Wrapped Oranges”
“Anti-Gravity Rack Feeds Uphill”
“High Flying Crab Inflatable”
“Wegman’s Christmas Schedule”
“Brown Paper Sales Psychology“
“Produce Delivery Gantt Chart”
“Farm Fresh Greets Foot Traffic”
“Fresh Farm Produce Chalkboard”
“Produce or Prop? Who Can Tell?”
“Brand Fire-Branded on Wood”
“Sophisticated Yet Simple Cooler Signage“
“Grip Clipping Wrong vs Right”
“How to Handle Product Migration“
“Floor Graphic Footsteps for Food“
“Banana Tree on Wheels“
“No Grazing … You Big Heifer”
“No Free Taste Tests“
“Novel Displayer for Novels”
“Pail is Tiny Endless Basket Adjunct.”
“Candy Sales by the Bucketful”
“Second Gen Cart & Cup Holder”For Wegman’s Fixture resources see…
“Wegman’s Fixtures Pinterest Board“ visual summary
“Wegman’s Fixtures Index Page” for all resources
For Cheese Fixture and Merchandising posts see…
“Thumping Jarlsberg Cheese Wheels”
“Detecting Plastic Cheese Wheels“
“ShopRite® Flagship Kid’s Store“
“Cheese Gets A Finger-Front Productstop”
“Billboard Tubs with Bar-Mount Trays”
“Warehouse Club Cheese Pairing”
“Brobdingnagian Aged Provalone”
“Sophisticated Yet Simple Cooler Signage“
“Grip Clipping Wrong vs Right”
“Buy Big, Save Big at Shelf Edge“For Cheese accessories and cross-sells see…
“Cat and Mouse Cheese Board”
“Bosk Cheese Board Cross-Sell“For all Cheese resources see…
“Cheese Fixtures and Merchandising Pinterest Board”
“Cheese Fixtures and Merchandising Index Page”
For Food Propped visual merchandising see…
“Thumping Jarlsberg Cheese Wheels”
“Gourmet Chalk Talk”
“Shelf-Edge Basket Use on Slatwall”
“The Long Game of Food Props”
“Garlic Props Spice Up Showroom”
“Fabulous Food Not As It Seems”
“Valentine Day Champagne on Prop Ice”
“Apples as Retail Still Life”
“ShopRite® Cheese Prop for Children”
“Grapes Prop New Year Wine Attache”
“Lemon Props Add Tang”
“Thumping Jarlsberg Cheese Wheels”
“Detecting Plastic Cheese Wheels”
“Citrus Table Setting Up-Sell”
“Food Props Upsell the Glass”
“Grape Varietal Food Props”
“Wine Attache Grape Props”
“Utensil Categorization by Food”
“Grass Grows Greener in Retail”
“Sesame Sprinkles Bread Basket”
“Mushroom Farm In-Store”
“Corer Props The Apple”
“Celebrate Your Purchase In-Store”
“Inflatable Stove-Top Turkey”
“Plush Turkey Merchandising”
“Peach Butt Panties”
“Ninja® Blender Imitates Life”
“Cuisinart® Fruit-Juice-It”
“Jo Malone Blackberry Collateral”
“JCPenny® Muffin Pan Mannequin”
“Miele® Sales Pitch Inside and Out”
“Odd Alessi® Cook-Pot Bedfellows”
“Cinnamon Stick Up-Sell”
“Poggenpohl® Brand in Miniature”
“Slice-of-Life Food Prop Extreme”
“Christmas Ball Creates Tasty Dish”
“Upscale Potato Prop In-Store”
“Mustached Mannequin”
“Fresh Fruit as Perfume Prop”
“Cut Fruit Samples Offer”
“Fruit as Juicer Inducer”
“Veggies Sell Slow Cooker”
“Wok as Gaggenau® Selling Benefit”
“Produce or Prop? Who Can Tell?”
“Sprowtz® Vegetable Super Heros”
“Shea Been Pods from Die-Cut Corrugated”
“Braun® CoolTec Ice Cube as Prop“For all Food Propped resources see…
“Food Props Pinterest Board“ for a visual summary.
“Food Props Index Page” for all resources and links.
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