Shoe Shelf On The March

Almost as much decor as cross sell, these shoes frame the apparel displayed below. The topmost shelf was used (in my opinion) to downplay the shoes and “close the view” making the shoe exhibit limit and frame the clothing area. So the shoes march along the shelf without making a spectacle of themselves. #   #   # Compare…

I’m New Endcap Speech Balloon

An “I’m New” Endcap may suit your merchandising style, either by department or for storewide offerings. A central location for previewing fresh offerings could work wonders introducing products. Sorry to comment that after the initial “I’m New” I think this EndCap failed to generate much excitement. A bit of pizzaz courtesy of the Visual Merchandising department…

New Life for Wood Pallets

In case you did not know, simple wooden pallets are often repaired and reused, recycled as much as possible. Here a worn Pallet is up cycled to the backdrop for Visual Merchandising. But note that the pallet staves are not in standard placement. Visual Merchandising added extra planks to to prevent a “sight leak” and create…

FixturesCloseUp: Multi-Year December Trends vs 2014

Decembers are among the slowest traffic months on FixturesCloseUp. Nevertheless readership increases for December across the years. These statistics are similar to trends within my outfitting sub-specialty, assumedly because retailers are busy with the peak retailing season, running out of their end-of-year budgets, and have already ordered componentry needed for the kickoff of the new year. There are few…

How to Recycle CFL In-Store

Even I know that broken shards of overhead fluorescent tubes are dangerous and a health hazard. But what about the new generation of CFL flourescent-tubes-as-bulbs?  This multilingual How to Recycle CFL In-Store station offers instructions for CFL disposal that include bagging the offending CFL for safety. CLICK the thumbnail for closeup of disposal bin access.…

Happy You Year Greeting at JCPenney

This well-alliterated and poetic Happy You Year Greeting comes to you courtesy of JCPenney .. and of your your humble servant FixturesCloseUp.com. You must admit the JCP Visual Merchandising staff is on the ball and a step ahead of the seasonal changes. A Silhouetted Headline it allows see-through to the merchandise beyond. Of course a…

FixturesCloseUp 2014 in Review

The WordPress stats helper monkeys prepared a 2014 annual report for this blog. Check out all it’s accomplishments. Here’s an excerpt: The Louvre Museum has 8.5 million visitors per year. This blog was viewed about 300,000 times in 2014. If it were an exhibit at the Louvre Museum, it would take about 13 days for…