If the Fixture is the Yin, then self-merchandising capabilities must be the Yang of Retail Outfitting. The more a product can sell itself, the less the need ofr fixtures and point-of-purchase support. These Animal Cookies exhibit a bit more of the Yang than Yin, showing themselves to be animals on a simple shelf edge. Or was more Yang necessary because at a glance you really could not tell if the cookies inside were truly animal-like, or just the jar packages. Inscrutable, yes?
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Compare self-merchandising packaging…
“NARS® Cosmetics Pyramid Pack”
“NARS® Cosmetics Mirrored and Laced”
“Merchandising Robot Fish as Pets”
“Steelers® Keep-it-Kolder PowerWing”
“Re-Branding Cotton Candy”
“Retail Fixture Yin and Yang”
“Bulgari® Brand Understated”
“Branded Skulls and Roses Tester”
“Truncated Cubes Self Merchandise”
“Cloisonné Nail Branding at Sephora®“
“Couture™ Toilet Plunger Self-Sell”
“Union Jacking Cosmetics“
“Personalizing Package Shapes”
“Owl Self-Merchandising“
For Self Merchandising posts by Title see…
“Roadside Emergency In-Store”
“GE® Upgraded Blister Pack”
“Xmas Bed Sheets Belly Banded”
“Steelers® Keep-it-Kolder PowerWing”
“Thumbnail Nail Brochure”
“Mutant Ninja Turtle Straight-Entry”
“Undershelf Shower Rod Rack”
“Cheap Label, Cheap Wine”
“Retailing Vodka by the Shot”
“Head Shop, Hookah or Still?”
“Tropical Fish Impulse Buy”
“Belgique® Chef as Brand Icon”
“Wheel Chock Summer Sale”
“Nesting Self-Merchandising Lawn Spreaders”
“Wegman’s® Craft Your Craft Beer”
“Wire-Tied Hand Soap”
“Periscope Bullet-Nose Multi-Hook”
“Clothesline Self-Merchandising”
“3 Pak Organic Coffee Rocks”
“Hyper Coil™ Self-Merchandising”
“Moleskine® Storyboard Sell”
“Smith & Hawkens® Brand Blossoms”
“Urban Decay® Naked”
“Chicken Nests In Store Cooler”
“How to Drink Scotch®”
“Tension Rod Shelf-Edge Array“
“Tension Rod Hooked Array“
“Tension Rod Hang-It“
“Wasp-Waist Item Self-Displays”
“Self-Merchandised Frogtape®”
“Precariously Balanced Frogtape®”
“Jeans Sold by Tube”
“Watch Box Hangs, Lays or Stands”
“Spring Clamps Take Flight“
“Grips-on-Strips Cross-Sell“
“Prickly Clamp Point-of-Purchase“
“Nesting as Display Strategy”
“Which First, Griffin or OtterBox?”
“Carabiner Motivates Rope Sale”
“Pouch Merchandising by Hook”
“Pouch Merchandising as Store-In-Store”
“Pouch Merchandising Challenge“
“D-Ring Shoelace Hanger”
“Mickey Mouse Ears Are The Sale”
“Item is Two Sizes, Package is One”
“Knife Guard is Knife Displayer”
“Ladder Grid Sells Ceramic Tile”
“WD-40 Display Flattery“
“OtterBox Box Outdoes Itself“
“T-Shirts Retail in Tubes“
“Magnets as Fixtures”
“Cap Brands and Hangs Product“
“Removable WD-40 Hang Tabs“
“Puzzle Package Self Promotion“
“Bottles in Strip Merchandiser“
“Bottle Hung to Merchandise“
“Tube Hangs and Retails Itself“
“Hanging Tube Self-Sells“
“Cookware Merchandises Itself“
“Neck Support for Water Bottles”
“Loop Hook Feeds Bottles Water“
“Waterbottles One-Up on Slatwall“
“Loop Hook Provides Neck Support”
“Store Self-Dispenses T-Shirts”
“Potion and Elixer Merchandising“
“Spoon Rest Package Overlay is Die Cut“For a subset of Clamp self merchandising see…
“Spring Clamps Take Flight”
“Grips-on-Strips Cross-Sell”
“Prickly Clamp Point-of-Purchase“For Self Merchandising resources see…
“Self-Merchandising Pinterest Board“ for a visual summary
“Self Merchandising Index Page” for all research links
For all Bakery Fixture resources…
“Bakery Merchandising and Fixtures in Retail“
“Bakery Fixtures Index Page“
For all Plastic Containment resources…
“Plastic Containment in Retail Pinterest Board“ summary.
“Plastic Containment Index Page” for all resources and links.
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