“Out on a Ledge” usually implies risk, but little merchandising risk here. Macy’s billboards a cross section of wares to entertain the eye of shoppers sliding past on the escalators. Escalator trips are as boring as elevator trips unless inflight entertainment like this is provided. And even though in-store, see that the display is branded with Macy’s signature start. CLICK the gallery for a flyby.
Compare directly…
“Sequenced Second-Story Mannequins”
“Macy’s Mannequins On a Ledge” (This Post)For stair and escalator posts see…
“Shop London Vicariously”
“Duracell Powered Escalator”
“Wayfinding on an Escalator”
“Macy’s Mannequins On a Ledge” (This Post)For all Macy’s by Title see…
“Macy’s Mannequins On a Ledge”
“Pale Macy’s® or Pointy Victoria’s Secrets®”
“Bulgari Goes Mainstream?”
“Fruit as Juicer Inducer”
“Veggies Sell Slow Cooker”
“Macy’s Red Highlights Greyscale”
“Little Brown Bag Lives On As Card”
“Macy’s Periscope Gift Card Hook”
“Macy’s Recycled Recycling Bin?”
“Saks Monkey Tails Revisited”
“Monkey Tails at the Mall“
“Santa Mailbox In Store”
“Santa Mailbox In-Store Redux via YouTube”
“Macys® Believe Christmas Meter”
“Macy’s® Winter Caps on Corrugated”For Macy’s Fixture resources see…
“Macy’s Fixtures Pinterest Board“ visual summary
“Macy’s Fixtures Index Page” for all resources
For Mannequins resources see…
“Mannequins Pinterest Board“ for a visual summary.
“Mannequins Index Page” for all resources and links.
For Logo Branded Fixture resources see…
“Logo Branded Fixtures Pinterest Board” for a visual summary.
“Logo Branded Fixtures Index Page” for all resources and links
For Store Entry Branding resources see…
“Store Entrance Branding Pinterest Board” for visuals only.
“Store Entrance Branding Index Page” for all resources and links
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