Obsessive-Compusive that I am, I spotted this sign irregularity from across the entire sales floor. But upon close inspection all is well. A Lulu Guinness logo is supposed to logok thick this. Compare with the merchandise tag thumbnail. What a relief. Of course the irregularity is purposeful to give the logo more impact.
Compare signing irregularity with…
“Diagonal Back Tags as POP”For subset of Departmental Branding see…
“LuLu Guiness® Brand Gone Askew” (This Post)
“Robert Graham® Signature Fixturing”
“Forever 21® Brand Permanence”
“Happiness is Chic”
“Michael Graves Brands a Bird”
“Joe Fresh® Challenges Tory Burch®”
“Lucky® vs Lucky Brand®”For all Store Entry Branding resources see…
“Store Entrance Branding Pinterest Board” for visuals only.
“Store Entrance Branding Index Page” for all resources and links
For all Purple Fixtures resources see…
“Purple Fixtures Pinterest Board“ for a visual summary.
“Purple Fixtures Index Page” for all resources and links
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