Famous advice “Sell the sizzle not the steak” takes form here in selling the Monticello® race course and driving experience not the car. A Monticello Lay-Up Model at Mall physically and visually communicates the track and terrain and are a prominent part of this Concourse sell of a high-speed driving adventure. And you can truly “live” this experience, for those are Townhouses tucked amid the turns. This is “Motorhead” heaven. CLICK the Lay-Up Model gallery of various views. Visit the model at the Short Hills Mall, Chatham, New Jersey, or at nearby Monticello itself.
Follow Race Track related posts at…
“Mercedes Benz® Wheel Protection Hard Sell”
“Monticello Lay-Up Model at Mall”
“Selling the Race Car Not the Track”
” Ball Race Track Overhead Merchandising “
Compare and contrast these unusual Mall offerings…
“Rolls Royce® Shopping at the Mall”
“Diamonds: Go Big or Go Home”
“Designer Tardis at Short Hills Mall”
“Monticello® Lay-Up Model at Mall” (This Post)
“Selling the Race Car Not the Track”
“Immersive Video, Free Follow-Up“
For all Mall Fixtures and Fittings resources see…
“Mall Fixtures and Fittings Pinterest Board“
“Mall Fixtures and Fittings Index Page”
For more layup in merchandising see…
“Layup Model as Window Dressing“
“Giraffe is Lay-Up Foamcore“
“Monticello® Lay-Up Model at Mall” (This Post)
For other automotive merchandising and fixtures see…
“Rolls Royce® Shopping at the Mall”
“Dodge Viper® Employs Slot Mount”
“Coil Spring Custom Slotwall Hook“
“Auto Rim Custom Slotwall Hook“
“Custom Automotive Hook CloseUp“
“Spice-Up-Your-Scion Valve Covers“
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