Pouches are a cheap but efficient way to merchandise. But because they slouch and have poor shelf posture, here Mott’s® encases in a box. This increases cost, and reduces shopper flexibility in creating a custom assortment. But it does allow merchandising from the shelf edge. See that Mott’s still believes the Pouch Concept itself a selling point, and creates a cut-out to show off the feature. CLICK the thumbnail for a massed, billboarded view of facings for a Del Monte® offering.
Follow Del Monte at…
” Grab-N-Go Del Monte Fruit Cup Display ”
“Mott’s® and DelMonte® Pouch Cutout“
Compare packaging concepts among…
“Aerosmith Branded Organic Coffee Rocks”
“Mott’s® and DelMonte® Pouch Cutout”
“GoGo Squeez™ Pouches Boxed“
For Pouch Merchandising posts by Title see..
“Mott’s® and DelMonte® Pouch Cutout” (This Post)
“Pouch Merchandising as Store-In-Store”
“GoGo Squeez™ Pouches Boxed”
“Pouch Merchandising by Hook”
“Pouch Merchandising Shelf-Edge Challenge“
For alternate threads of Pouches and Fixtures see…
“Bottles in Strip Merchandiser”
“Pick Card Pouch for Pallet Rack”
“College Bookstore Pick Card Concepts“
“Tea Bag Pouch as Back Tag”
“Snap Fastener Mounts Sign Pouch“
“Magnetic Pallet Rack Talker”
“Small Signs Create Master Signs”
“Magnetic Vinyl Pouch Top-Mounts”
For all Pouch Merchandising resources see…
“Pouch Merchandising Pinterest Board”
“Pouch Merchandising Index Page”
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