Encouraging one to live for today, Express® brands its Holiday storefronts with an “Own the Moment” tag line. The gold script works well with the green and gold of the Christmas window dressing. CLICK the thumbnail for an alternate view. Do You think the motto will stay in place for the long term?
Compare directly…
“Live in The Moment Motto”
“Express® Urges Own the Moment” (This Post)For related Sales Psychology see…
“Walk In, Strut Out“
“Life is Short, Buy the Shoes“
“I Want it All in Neon“
“‘I Shop Therefore I Am’ Snowclone“
“Diamonds: Go Big or Go Home”
“Imaginative and Empowering Jewelry Signage”
“Subliminal or Supraliminal Retail Messaging”
“Jonathan Adler® Happiness is Chic“
“Jonathan Adler® Crazy Xmas Love“For Sales Psychology and Empowerment resources see…
“Psychology and Sales Empowerment in Retail“ Pinterest.
“Sales Psychology Index Page” for all resources and links
For Store Entry Branding resources see…
“Store Entrance Branding Pinterest Board” for visuals only.
“Store Entrance Branding Index Page” for all resources and links
# # #