What better way to call attention to the pot-washing benefits of this sink design that a die-cut, drop shadowed, double-handled stand-in for the cookware itself? The use of a raised die-cut and naturally created drop-shadow reinforced the illusion that this was real. Use of a printed die-cut saved on the cost of a true physical prop, as well as allowed display wall-hung as here, as well as horizontally. Another Bold Look of Kohler®.
For a Pinterest Photo summary of Water in Retail see…
“Water in Display Design“
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