American Eagle® Entry Branding

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American Eagle® Entry Branding

The typestyle suited an entry and the American Eagle brand, thought I. Though a formal typographic branding approach like this might not have been where I started the creative process. But since I did see it and give it thought, the designer created the desired impact. Who am I to second guess where I would have embedded hints of brand and an architectural sense of place. Interesting to note that sister store, Aerie® Intimates got the bird branding. See below.

Contrast entry typography with…
“Fendi Slate Crossing-the-Line”
“Cryptic Gucci Floor Medallion”
“Hermes Logo as Tile Mosaic”
“Henri Bendel Store-Entry Roundel”
“Giorgio Armani Makes an Entrance”
Compare sister stores directly…
“Aerie® Entry Branding and Beyond”
“American Eagle® Entry Branding” (This Post)
For Store Entry Branding by Title…
“Aerie® Entry Branding and Beyond” (This Post)
“American Eagle® Entry Branding”
“Michael Graves Brands a Bird”
”Windows 8 Does Analog Retail”
“Turning Up Store Volume Visually”
“Aesop Wood Box Intricacy”
“1939 Window Dressing Eue Opener”
“Tiffany Art Deco Door Pull“
“Pump Nozzle Door Handle”
“Paint Spill as Street Light”
“Bank Safe as Storefront”
“Walk In, Strut Out”
“Lego Brand as Street Art”
“Jewelry as Giant Street Art“
“Ice Axe Door Handles by REI”
“Art Nouveau Door Bar”
“Omega Branded First Not Last“
“Cryptic Gucci Floor Medallion”
“Nose Ring is Entry Attention Compeller”
“Spencer’s Street-Art Storefront”
“Henri Bendel Store-Entry Roundel”
“Vuitton Brands Building in Stone”
“Hermes Logo as Tile Mosaic”
“Hermes Defines Place Not Space”
“Fendi Slate Crossing-the-Line”
“Tory Burch Front Door Beat Down“
“Long, Leggy Door Handles“
“Entrance Portal Perspectives”
“Giorgio Armani Makes an Entrance”
“Links of London Reaches Out”
“Target Patriotic Store Branding”
“Mind the Gap”
For Store Entry Branding resources see…
“Store Entrance Branding Pinterest Board” for visuals only.
“Store Entrance Branding Index Page” for all resources and links

For inside-the-store Logo Branded Fixture resources see…
“Logo Branded Fixtures Pinterest Board” for a visual summary.
“Logo Branded Fixtures Index Page” for all resources and links

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