The famous children’s taunt seems to apply to this Made Ya Look Eyewear at Saks. While the display itself is stylish and well-presented and helps brand the store visit with Saks sign typography, the “Look” sunglasses take it over the top in terms of effect. Best of all, it works well from a variety of distances, still standing out from any background. CLICK the Made Ya Look Eyewear at Saks gallery for different distances and judge for youself. One wonders if Elton John might have had a hand in the unusual display design.
Compare to Saks sign typography at…
“Subliminal or Supraliminal Retail Messaging”
For more of this retailer’s branding see…
“Wayfaring on a Shopping Bag“
“Monkey Tails at the Mall“
“Saks® Monkey Tails Revisited”
“Made Ya Look Eyewear at Saks“
Compare the merchandising message to…
“Walk In, Strut Out“
“Life is Short, Buy the Shoes“
“Live in The Moment Motto”
“I Want it All in Neon“
“Diamonds: Go Big or Go Home”
“Subliminal or Supraliminal Retail Messaging”
“Happiness is Chic“
For discussions of a more academic nature see…
“Be a Snot, Sell More”
” Factory Pricing Starts At A Mere $1787 ”
“How Use Numbers to Engage Your Customers”
“Make Your Own Prices Seem Lower“
“Unconscious Buying Behavior”
“Return Policy Empowers Sales“
“Psychology of New vs Old Money”
“How Design Influences Shopper Behavior“
“Psychology of Color in Purchases“
“Store Layout Psychology Attacked“
Consider Reverse Psychology at…
” Product Is Habit Forming Warning ”
” Our Treats Cause Drooling Branding “
For Sales Psychology and Empowerment resources see…
“Psychology and Sales Empowerment in Retail“ Pinterest.
“Sales Psychology Index Page” for all resources and links
For Sunglasses and Eyewear resources try…
“Sunglasses and Eyewear Pinterest Board“ for a visual summary.
“Sunglasses and Eyewear Index Page” for all resources and links
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