The children’s taunt of “Made Ya Look” seems to apply to Saks®. And while the display itself is stylish, well-presented, and helps brand the store visit with Saks sign typography; the “Look” sunglasses take it over the top in terms of effect. Best of all it works well from a variety of distances, still standing out from any background. CLICK the gallery for different distances. One wonders if Elton John might have had a hand in the design.
Compare to Saks sign typography at…
“Subliminal or Supraliminal Retail Messaging”For more of this retailer’s branding see…
“Wayfaring on a Shopping Bag“
“Monkey Tails at the Mall“
“Saks® Monkey Tails Revisited”
“Saks® Made-Ya-Look Eyewear”Compare the merchandising message to…
“Walk In, Strut Out“
“Life is Short, Buy the Shoes“
“Live in The Moment Motto”
“I Want it All in Neon“
“Diamonds: Go Big or Go Home”
“Subliminal or Supraliminal Retail Messaging”
“Happiness is Chic“For Sales Psychology and Empowerment resources see…
“Psychology and Sales Empowerment in Retail“ Pinterest.
“Sales Psychology Index Page” for all resources and links
For Sunglasses and Eyewear resources try…
“Sunglasses and Eyewear Pinterest Board“ for a visual summary.
“Sunglasses and Eyewear Index Page” for all resources and links
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