In-store speech balloons not only hawk “Back-to-School” as a purchase motivator, but directionally point to the bargain at hand. History repeats itself in that one of the most famous and insightful roadside sign campaigns by Sunoco used an arrow shaped logo and sign that ambidextrously pointed the the side of the highway where the filling station was located. These BTS signs are ambidextrous too, equally capable of pointing to bargains on the left or on the right. CLICK the thumbnail to see a right-handed bargain. OMG, now THIS is BTS promotion in-store.
Compare directly to…
“Grip Clip Adds Speech Balloon to Bottom-Mount”For Back-to-School posts generally see…
“Speech Bubble Points To Bargain”
“Burt’s Bees Goes Back-to-School”
“Stepping-Up to Back-to-School”
“Cutting-Edge Pick Carding”
“College Bookstore Pick Cards”
“In-Store Graffiti Wall”
“Endless Basket Back-to-School”
“Back-to-School Hanger Sales Peak“
“Scholarly Still Life in Retail“
“Bras for Well-Read Girls“
“Glorious Crayola Display Meltdown“
“Back-to-School Crayon Balloon Sign“For Back-to-School Lists see…
“Back-to-School List is a Book”
“College Level Back-to-School List”
“Back-to-School List on a Strip”
“Back-to-School List x 4“For all Back-to-School resources see…
“Back-to-School Lists and Merchandising“ for a visual summary.
“Back-to-School Index Page” for all resources and links
