Even if you don’t have a special of the day, you can promote business in indirect ways. This catchy chalkboard tag line promotes the “Shop Locally” and “Shop Small Business” themes. We all love our Walmarts and Targets, Walgreens and Rite-Aids, Old Navy and Gaps. But if asked to make the decision on human terms we might just choose the friendly, family-owned boutique or shop on main street (High Street for Brits). As a store owner, you should consciously keep your psychological benefit and unique selling proposition in the public eye. Even if only support local business. Visit Pete and Polly’s Children Resale Shop Pinterest Board to begin backtracking this thread to “the brown shed.”
Compare directly…
“Shop Local Christmas Pledge”
“Friends-Don’t-Pay-Fees Banking”
“Friends Don’t Let Friends Shop Chain Stores“ (This Post)
“Shop Shipping Crates Locally”See chain support of local business at…
“Fresh Farm Produce Chalkboard”
“Farm Fresh Greets Foot Traffic”For Chalkboard and Hand Lettering by Title see…
“Friends Don’t Let Friends Shop Chain Stores” (This Post)
“Wire Cage Includes Chalk Callout“
“Features / Benefits Chalkboard In-Store“
“Brush Lettered Navigation“
“Sushi in Neon Script“
“No Smoking. Have a Mint Instead!“
“Hugs and Kisses Henri Bendel“
“Retailing a Golden State of Mind“
“Spencer’s Street-Art Storefront“
“Love Henri Bendel Dress Form“
“Pardon-Our-Dust Hand-Painted Sign“
“Pumpkin as Holiday Sign Substrate“
“Hand-Lettered Wood Shingle“
“Fresh Farm Produce Chalkboard”
“Retail Hours Subject to Change“
“Invisible Chalkboard Promotion”
“Whale-of-a-Sale in Chalk“
“Always Hire an Artsy for Retail“
“Ralph Lauren Hand-Chalked Signs”
“One Sold Every 5 Seconds“
“Unattended Child Warning“
“Skeleton Staff Greetings”
“Hand-lettered, Custom-Fitted Levis.“
“Totally Visible Total Girl”
“How to Handle Product Migration“
“All Sales Very, Very Final“
“You Bought It, You Own It!“
“Chalk Boards Across Retail”
“No Free Taste Tests“
“Breathalyzer Test By Parachute Jump“For all Chalk and Hand Lettered resources see…
“Chalk Boards and Hand-Lettering Pinterest Board“
“Chalk and Hand-Lettered Index Page” for all resources and links
For Sales Psychology and Empowerment resources see…
“Psychology and Sales Empowerment in Retail“ Pinterest.
“Sales Psychology Index Page” for all resources and links
