Not only are the swim trunks Father-and-Son, so are the store fixtures. Two sizes allow the matched sets of apparel to be all the more dramatically displayed for eager new parents and their diminutive charges. See more Father-Son pairing in the background and thumbnail. This pairing and comparative sizing is subtle but powerful psychological selling. See similar merchandising and sizing strategies immediately below.
Compare and contrast…
“Capitalizing On The Androgynous Appeal of Mr & Mrs SoulMate”
“Like-Father, Like-Son Fixtures”
“Gymboree® Corrugated Building Blocks”
“Cross-Marketing Express® and Gymboree® at the Mall“
“Pet Pawtriot Runway Merchandising at Target®”
Compare finish directly to…
“Like-Father, Like-Son Fixtures”
“Rusty Hooks the Retail Rage”
“Rust as Retail Finish Redux”
“Puma Brand in Rust and Chain“
“Build Visual Impact Redirect”
“Anchor Chain as Retail Fixture.”
“Jaw Bite in Jeans Display“
“Canvas as Sign Substrate“
For all Rust as Retail Fixture Finish resources see…
“Rust as Retail Fixture Finish Tag” for a scrollable list of discussions.
“Rust as Retail Fixture Finish Pinterest Board“ visual summary.
“Rust as Retail Fixture Finish Index Page” for all resources.
For Sales Psychology and Empowerment resources see…
“Sales Psychology Tag” for a scrollable list of discussions.
“Psychology and Sales Empowerment in Retail“ Pinterest.
“Sales Psychology Index Page” for all resources and links
