I have an ongoing major thread of Sales Empowerment and Psychology in fixtures, visuals and merchandising, but this reference fits more rightly with a sub-thread of academic discussions of Sales Psychology. I won’t spoil the story by giving away the ending. For that you need to see POPAI and Gregory Smith‘s article “Show Me The (Tattered, Worn) Money.” It might even influence how you dispense cash and change at the checkout. Then be sure to return for for more academic and psychometric discussions here.
See the POPAI article at…
“Show Me The (Tattered, Worn) Money.”For Sales Psychology of an academic nature see…
“Psychology of New vs Old Money” (This Post)
“Make Your Own Prices Seem Lower“
“Unconscious Buying Behavior”
“Return Policy Empowers Sales“
“How Design Influences Shopper Behavior“
“Psychology of Color in Purchases“For Sales Psychology and Empowerment by Title…
“‘I Shop Therefore I Am’ Snowclone“
“Return Policy Empowers Sales”
“Diamonds: Go Big or Go Home”
“Imaginative and Empowering Jewelry Signage”
“Powerful One-Word Selling Proposition“
“Subliminal or Supraliminal Retail Messaging”
“Tiffany at Your Christmas Doorstep“
“Death-to-False-Pizza Store Sign”
“Hot List is Dyslexic Triptych“
“One Sold Every 5 Seconds“
“Merchandising Smoke and Mirrors”
“100% Satisfaction by 3:00 pm”
“Must-Have T-Shirt Designs”
“Live in The Moment Motto”
“Retailing a Golden State of Mind“
“Brand Celebrates Itself Literally”
“Hugs and Kisses Henri Bendel“
“Love Henri Bendel Dress Form“
“Bulgari Priced in Gold”
“Entrance Portal Perspectives”
“Mirror‘s Vision of Christmas in Jewelry”
“Puzzle Piece Recycling Bin”
“This-Just-In Faceout Tag“
“Shopper Decision-making Aids“
“VIP Still Shopping Tag“
“Rx for Couch Potat0 P•O•P”
“Thick Quilt as Sales Psychology“
“Pillows Provide Truly Soft Sell“
“Fresh Farm Produce Chalkboard”
“Gleaming Vault Lock as Display”
“Gucci Scarf Now Only $250“
“Girls Shoes Square-Branded by JCP“
“Endcap Square is JCP Branding“
“Great Gifts Branded Tag“For Sales Psychology and Empowerment resources see…
“Sales Psychology Tag” for a scrollable list of discussions.
“Psychology and Sales Empowerment in Retail“ Pinterest.
“Sales Psychology Index Page” for all resources and links