If you sell protective enclosures, maybe your own package as an enclosure should say something about you. These Otter Box iPhone Case packages make sure the brand stands out as something special. Not only is the package top concave and the front and back faces bowed, the metal hang tab is unlike anything on the rack or in the store. Need to know who Otter Box is? Just follow the QR Code for reasons why they are not your everyday ordinary case. CLICK the gallery for closeups. I admire all Otter Box offerings but don’t need quite that level of protection. I do like the lightweight portability of the Otter Box Utility Series Latch for iPad, but made it all the better pairing it with an UPstrap shoulder strap. (All testimonials uncompensated). I just wish the two companies would combine their offerings on their own. On a minor fixturing note, see that the lightly stocked display uses ICCs (Inventory Control Clips) to keep single items forwarded and faced.
Compare and contrast…
“Kate Spade® Brands Her Hang Tabs In Gold”
“OtterBox Box Outdoes Itself”
“Which First, Griffin or OtterBox?”
For other innovative item self-merchandising see…
“WD-40 Display Flattery”
“OtterBox Box Outdoes Itself”
“T-Shirts Retail in Tubes“
“Cap Brands and Hangs Product“
“Removable WD-40 Hang Tabs“
“Puzzle Package Self Promotion“
“Bottles in Strip Merchandiser“
“Bottle Hung to Merchandise“
“Tube Hangs and Retails Itself“
“Hanging Tube Self-Sells“
“Cookware Merchandises Itself“
“Neck Support for Water Bottles”
“Loop Hook Feeds Bottles Water“
“Waterbottles One-Up on Slatwall“
“Loop Hook Provides Neck Support”
“Store Self-Dispenses T-Shirts”
“Potion and Elixer Merchandising“
“Spoon Rest Package Overlay is Die Cut“
For a visual Pinterest Board summary see…
“Self-Merchandising Displays and Packaging in Retail“
For individual QR implementations and more see…
“QR for Complex Product Communication“
“OtterBox Box Outdoes Itself“
“Target’s Holiday Toy QR Code Campaign“
“QR Codes for the Well-Dressed”
“Fashion Forward Facial QR“
“Drink Coaster QR Code Strategy“
“Watermelons Now Sport QR Codes“
“QR Code Out of Reach?“
“Faux QR Code More Fiction than Fact“
“QR Code TimeBomb: 14 Days and Counting Down“
“QR Window Decal is Transparent”
“QR Code Moves to Television”
“Poor Man’s QR Code”
“QR: Retailer‘s Secret Weapon Redirect”
“Idiotic QR Code Campaigns”
“QR and Mobile Trends Whitepaper“
For a Pinterest Photo Board on QR visit…
QR Codes in Retail
On a closely related topic try…
“Is WiFi a Benefit to Retail”
“Do You Prefer WiFi or a Restroom“
For an interesting selection of ICC posts see…
“Lazy Man’s Inventory Control Clip“
“New Butterfly ICC is Multi-Use?”
“Pick Cards on Uncommon Hooks with ICC’s“
“OtterBox Box Outdoes Itself”
“Rabbit Ear, Auto Placement ICCs and Shams Defined”
“ICC’s Backstop Gravity-Feed Hooks“
“Baseline Sham Application”
“Double ICC Anti-Theft?“
“Inventory Control Both Front and Rear?“
For a visual Pinterest Board summary see…
“IICs, Shams and Inventory Control Clips in Retail“