Not many stores issue such a cheery “Hello.” But this retailer seems genuinely pleased to have you browse the departmental listings in search of your goal. On a detailed fixture review level, interesting that the major departments are “reverse type” or subtly “KO’d” out of the off-white background, while sub-departments are typeset in solid black.
Compare friendly approach to…
“Imitation Corrugated Cardboard Sign”For in-store navigation and wayfinding…
“Truly Friendly Store Navigation”
“In Store GPS Alternative“
“Construction Navigation Signs”
“Wayfinding: Retail and Otherwise“
“Wayfaring or Retailing?”
“How to Handle Product Migration“
“Floor Graphic Footsteps for Food“
“Bullseye Bodega Reveals Itself“
“This-Just-In Faceout Tag“
“Label Strip Substitutes for Sign“For a Pinterest Photo Board summary see…
“Amenities: In-Store Navigation“All FixtureCloseUp® Retail Amenity Pinterest Boards
Amenities: Call Buttons in Retail
Amenities: Carts and Cart Conveniences
Amenities: Fitting Room Outfitting in Retail
Amenities: In-Store Navigation Signs
Amenities: Mirrors in Retail Merchandising
Amenities: Regulating Retail with Signs
Amenities: Recycling Facilities in Retail
Amenities: Sanitizers and Cart Wipes in Retail
Amenities: Store Entrance Branding
Amenities: Store Hours in Retail
Amenities: Tissue Dispensers and Such
Amenities: Umbrella Courtesy Fixtures in Retail
Amenities: V.I.P. Courtesy in Retail