Though you might not have guessed from the photo above, this post leads to over 4,000 vintage Viennese storefront facades by Herbe Marker. If typeface and font in retail design and point-of-purchase advertising are your thing, you will enjoy this comprehensive compendium of Signage. And I am relieved to finally find someone more Obsessive Compulsive in their coverage of a topic than I am here at FixturesCloseUp. My path to this resource traveled through Fascination for Shop Windows and Swiss Miss leading ultimately to Herbe Marker.
For retail typeface, type size and color references see…
“Best Typefaces for Retail and Point-of-Purchase”
“Type Size for Sign Readability”
“Type Size and Color for Readability”
“Sign as Communication Vehicle“
For unusual use of typography in retail display see…
“Monkey Tails at the Mall”
For less serious retail signage see…
“Imaginative Jewelry Sign“
“Chinese Wieners on Sale“
“Store Tag Not Meant for You“
“Bipolar Restroom Sign“
“Sign Says Cheeky“
“No Soliciting Unless Thin Mints”
“Unattended Child Warning“
“Don’t Bag the Baby.”
“Warning: Not A Baby Wipe”
“No Grazing … You Big Heifer”
“Retail Rules of Engagement”
“Get Off The Cell Phone, Bai-tch”
“Warning Door Eats Children“