Seen only along Gucci populated shelf edge, very distinctive in style … ergo, must be a Gucci Fixture Original.  Part sturdy product stop … necessary to keep those Gucci goodies from positively flying off the shelves … But part retail label holder strip too … see the hint of a label far down the strip. One can only hope for designer Gucci Bib Tags next, offering special savings to the adoring masses.

Please note the tongue-in-cheek humor, it is highly unlikely this is a true Gucci Original Product Stop. But how else could I tempt you to notice this post?

For more of this Designer Fixture exposé series SEE…
Hook Design by Rube Goldberg
Point-of-Purchase Design By Van de Graaf
Hook Design by Mercedes
Fixture Design by M. C. Esher
Hook Design by Porsche
Product Stop Designed by Gucci

SEARCH “Silly” for more fixture humor.

For alternate shelf-edge branding and treatment SEE…
Label Strip and Shelf Edge Sign Colors Match
Die-cut Shelf-Edge Branding by Butterfly
Branding and Segmentation by Strip
Label Strip Substitutes for Cross Sell Signs
Shelf-Edge Philosophy of the Philosophy Brand
Color Category Branding by Aisle
Neiman Marcus Dollar Store Motif
Black-on-Black Retail Motif
Branded Twin Label Strip for Hook
Color-Coded Prices at Shelf Edge
Retail Categorization by Shelf-Edge Color
Tide Olympics Collector Edition Bottle
Buy-Big, Save-Big at Shelf Edge
Branding by Bullnose
Don’t Flip Your Lid
Brand Cross Sell or Confusion
Fashion Forward Sampler
Slotwall & Label Strip Both Curve
Product Stop by Gucci
Why Store Branding Matters

Go to more Gucci at…
Gucci Anti-Theft Hook In-Store
Gucci Scarf Now Only $250
Gucci Gangsta Cap Display
Gucci Scarves Elevated
Gucci Scarves Elevated Redux
How Gucci Ties a Scarf Knot
More Gucci Ties a Scarf Knot
Gucci Horizontal Men’s Scarf Tie
Product Stop Designed by Gucci
Gucci vs House of Vuitton

For a visual Pinterest Board SEE…
Gucci Fixtures and Visual Merchandising

SELECT “Guerrilla Marketing” from the Categories Menu
for other low-cost, wily merchandising.