Seen only along Gucci populated shelf edge, very distinctive in style … ergo, must be a Gucci Fixture Original.  Part sturdy product stop … necessary to keep those Gucci goodies from positively flying off the shelves … But part retail label holder strip too … see the hint of a label far down the strip. One can only hope for designer Gucci Bib Tags next, offering special savings to the adoring masses.

Please note the tongue-in-cheek humor, it is highly unlikely this is a true Gucci Original Product Stop. But how else could I tempt you to notice this post?

For more of this Designer Fixture exposé series SEE…
“Hook Design by Rube Goldberg”
“Point-of-Purchase Design By Van de Graaf”
“Hook Design by Mercedes”
“Fixture Design by M. C. Esher”
“Hook Design by Porsche“
“Product Stop Designed by Gucci”

SEARCH “Silly” for more fixture humor.

For alternate shelf-edge branding and treatment SEE…
“Label Strip and Shelf Edge Sign Colors Match“
“Die-cut Shelf-Edge Branding by Butterfly”
“Branding and Segmentation by Strip“
“Label Strip Substitutes for Cross Sell Signs“
“Shelf-Edge Philosophy of the Philosophy Brand“
“Color Category Branding by Aisle“
“Neiman Marcus Dollar Store Motif“
“Black-on-Black Retail Motif”
“Branded Twin Label Strip for Hook“
“Color-Coded Prices at Shelf Edge“
“Retail Categorization by Shelf-Edge Color“
“Tide Olympics Collector Edition Bottle”
“Buy-Big, Save-Big at Shelf Edge”
“Branding by Bullnose“
“Don’t Flip Your Lid“
“Brand Cross Sell or Confusion“
“Fashion Forward Sampler“
“Slotwall & Label Strip Both Curve“
“Product Stop by Gucci”
“Why Store Branding Matters”

Go to more Gucci at…
“Gucci Anti-Theft Hook In-Store”
“Gucci Scarf Now Only $250”
“Gucci Gangsta Cap Display”
“Gucci Scarves Elevated”
“Gucci Scarves Elevated Redux”
“How Gucci Ties a Scarf Knot”
“More Gucci Ties a Scarf Knot”
“Gucci Horizontal Men’s Scarf Tie”
“Product Stop Designed by Gucci”
“Gucci vs House of Vuitton”

For a visual Pinterest Board SEE…
Gucci Fixtures and Visual Merchandising

SELECT “Guerrilla Marketing” from the Categories Menu
for other low-cost, wily merchandising.

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