Store-in-store concepts in some of their smallest iterations are a single gondola-like area that stands out from the balance of an aisle. Its different appearance and single product focus make it a visual and functional destination in the aisle. Here black powdercoat shelves with a curved front differentiate this salad dressing store-in-store from the beige, straight-front gondola surrounding. My apologies that the limited depth of field and capabilities of a smartphone camera do not do justice to the bowed front. CLICK the thumbnail for an overall view. But again apologies there. Day-long sales have decimated the even facing of the unit, which too would have added to the bowed effect, and distinctive look.

Compare to a Blue-on-Blue motif at…
Pantone vs Munsell Color Systems

For curved shelving and aisle endcap SEE…
Curved Glass Endcap
Curved Endcap and Label Strip
Label Strip on a Curve

For purely round-cornered shelving SEE…
Round-Cornered C-Channel
Round-Cornered Gondola Shelf Cap
Round-Cornered Aluminum C-Channel
C-Channel Forms Shelf-Edge Tray

For  curved rack concepts SEE…
Ikea Pocket Store Curved Rack Decor
Gently Curved Bar as Clothes Rack
Grid Backplate Transforms Display Into Curved Rack

For other curvilinear and serpentine fixtures SEE…
Curved Channel Hosts Scan Hooks
Fendi Scarves for Sophisticate on a Curve
Curved Grid and Grid Hooks
Corrugated Hook on a Curve
Slotwall and Label Strip Both Curve
Curvilinear Cooler Design

For for far more black fixtures than you might want try…
Pimped-Out Pusher Hook
Galvanized Plus Black as Fancy Finish
Endless Basket in Basic Black
Black Totes Tilt on a Frame
Black on Black Fixture Motif
Shelf Edge Shoe Extender
Fencing in Basic Black
Cookware on A Grid of Jet Black
Fencing the Produce Cooler
Wire Fencing in Refrigerated Retail
Curve Creates Store-in-Store Merchandise Destination
Shelf-Edge Fixture Philosophy of Philosophy Cosmetics
Color-Coded Prices at Shelf Edge
Neiman Marcus Dollar Store
Ultimate Back Tag in Basic Black
Store Tag Line Not Meant for You
Merchandising Smoke and Mirrors
Diamonds: Go Big or Go Home
Hook Mis-align Increases Sales
Erratic Hooks Tighten Display.”
One-Hole Hooks Compared
Pegboard as Strip Merchandiser
FISH-Tip as Permanent Label Mount
Elizabethan Pet Collar Display
Basic Black Shot Glass Rack
Lug Hook Failure Redux
Hybrid Helmet Hook
Eccentric Ice Skate Hook
Triple Threat Utility Hook
S-Hook Squared.”
Black Lacquer Tray With Storyline
Black Lacquer Tray Without Storyline
Swan-necked Table Top Hook
Rectilinear Table-top Hook
Black Totes Tilt on a Tray
Item Erect at Shelf Edge
Two Axes Better Than One

For a fixture Pinterest Board SEE…
Color Black in Retail Fixtures

For more than you wanted to know on the “C” topic try…
Inseam Size as Visual Footnote
Rollerblade Skate Hook
Reverse Hooking A Spiral Rack
C-Channel Forms Shelf-Edge Tray
Curve Creates Store-in-Store Destination
Curved C-Channel and Label Strip
Shelf Overlay Includes C-Channel
Back Labeling a Multi-Hook with C-Channel
Empty Box Sells Full Box
Super-Duty C-Channel Mount
Strip Merchandiser Offers C-Channel
Round-Cornered C-Channel
Round-Cornered Gondola Shelf Cap
Round-Cornered Aluminum C-Channel
Round Cornered Island C-Channel
Slatwall Tray for Photo Albums.”
Shelf-Edge Signs of Gold
Curved Channel Hosts Scan Hooks
Adjustable Shelf-Edge Tray for C-Channel
3-Way Sign Clip Creativity
Shelf-Edge Micro Flag
Shelf Edge Redundancy in Retail