Some businesses want their customers to linger. Some like Diners prefer customers to eat and leave because turnover is what increases sales. WiFi and and an invitation for an expresso would help extend the visit, foster browsing, and add to purchases in a bookstore environment. Alternate signs help the invitation look different and catch the eye. But just maybe the retailer had outside backing. One sign cross promotes Seattle’s Best and the other contains a Verizon signature. Maybe these venders provided sign support? You should ask some of your suppliers for helpful cross-sell support. CLICK the thumbnail the a second sign concept. What would both extend your customers visit AND increase purchases? Or is turnover the better strategy?
For more high-tech at the shelf edge SEE….
“Digital Shelf-Edge Price Ticket”
“Digital Shelf-Edge Promo Signs”
“Smell ‘O Vision Retail Rollout“
“In Store GPS Alternative”For individual QR implementations and more see…
“QR for Complex Product Communication“
“Target’s Holiday Toy QR Code Campaign“
“QR Codes for the Well-Dressed”
“Fashion Forward Facial QR“
“Drink Coaster QR Code Strategy“
“Watermelons Now Sport QR Codes“
“QR Code Out of Reach?“
“Faux QR Code More Fiction than Fact“
“QR Code TimeBomb: 14 Days and Counting Down“
“QR Window Decal is Transparent”
“QR Code Moves to Television”
“Poor Man’s QR Code”
“QR: Retailer‘s Secret Weapon Redirect”
“Idiotic QR Code Campaigns”
“QR and Mobile Trends Whitepaper“For a Pinterest Photo Board on QR visit…
QR Codes in RetailOn a closely related topic try…
“Is WiFi a Benefit to Retail”For another way to keep the customer shopping SEE…
“Label Strip Substitutes for Cross See Sign“