How do you accessorize an already-accessory like a purse? How about a cross sell to a Podlight Purse Light? Not only the purse light concept but the creative purse-like package fascinated me. My wife is a petite girl who loves oversize purses. I’ve gotta get her one of these. Maybe I will followup with a future product review. Watch for it. Meanwhile CLICK the thumbnail for a better look at the Purse Light point-of-purchase proposition, packaging and rack. Learn more at Podlight.

For purse-related merchandising SEE…
Purses on a Pedestal
How to Merchandise Butterflies” and
Vuitton Generic Fixture Roll-Out