Almost as intriguing as scratch-and sniff, these aroma infused promotions allow sampling of the “Loyalty” fragrance. And to make sure you don’t overlook the low, tray-based offering, a tall point-of-purchase promotion backs it up. The addition of a topheader does additional cross selling of the chain credit card and discount for use. Looks like all the bases are covered. And I’ll bet that the printed tester is sized for glue-strip insertion in magazines and catalogs. One huge press run satisfies print, mass media, in-store and possibly even direct mail needs. CLICK the thumbnail for a closer look.

For a another tray-based approach to sample-offering SEE…
Tester Strip Vase and Catch Tray

Somewhat farther afield SEE…
Micro Bin Offers Tester

For fragrance point-of-purchase generally SEE…
Fragrance in a Bell Jar
Fragrance in a Bell Jar Redux