Brilliant Shopping Cart Branding At Dollar General
Here a puzzle piece is the puzzle package. As POP it is pretty unmistakeable across the selling floor. And perceived value is raised by positioning the line as a “Keepsake Collection.” I think it would have been fun to design the plastic cases so that they too fit together as a puzzle. It might even allow owners to create a larger display of their collection on a shelf at home. CLICK thumbnail for a closeup puzzle package view.
Compare directly to the merchandising at…
“Puzzle P-O-P by Tokidoki” and
“Hangers as Jigsaw Puzzle.”Also see…
“Puzzle Piece Recycling Bin”For other innovative item self-merchandising see…
“WD-40 Display Flattery“
“OtterBox Box Outdoes Itself“
“T-Shirts Retail in Tubes“
“Cap Brands and Hangs Product“
“Removable WD-40 Hang Tabs“
“Puzzle Package Self Promotion“
“Bottles in Strip Merchandiser“
“Bottle Hung to Merchandise“
“Tube Hangs and Retails Itself“
“Hanging Tube Self-Sells“
“Cookware Merchandises Itself“
“Neck Support for Water Bottles”
“Loop Hook Feeds Bottles Water“
“Waterbottles One-Up on Slatwall“
“Loop Hook Provides Neck Support”
“Store Self-Dispenses T-Shirts”
“Potion and Elixer Merchandising“
“Spoon Rest Package Overlay is Die Cut“For a visual Pinterest Board summary see…
“Self-Merchandising Displays and Packaging in Retail“
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