Don’t Flip or Forget Your Lid
I’m not sure this Don’t Flip or Forget Your Lid warning is strictly necessary. And lid forgetfulness is surely most often a miscount/mismatch rather than outright forgetfulness. But in a store like this where lids are merchandised on a separate shelf and not part of the tote stack, the gentle prompt takes on more meaning. Equally important, it is an amenity that puts a human face on the store by showing polite concern for the shopper. CLICK the thumbnail for a closeup view of label strip fixture and sign strip. *****
For other shelf-edge messages see…
” Don’t Flip or Forget Your Lid ”
“Size Labels Not Price”
“Label Strip Substitutes for Signs”
“Health-conscious Signage”
“Branding and Segmentation by Strip”
“Branding Via Bullnose”
For Point-of-purchase messaging
with a humorous note see…
“No Grazing… You Big Heifer!”
“Warning: Not a Baby Wipe” and
”Don’t Bag the Baby.”
For high-tech at the shelf edge see….
“Digital Shelf-Edge Price Ticket”
“Digital Shelf-Edge Promo Signs”
“Smell ‘O Vision Retail Rollout“
To tote-based merchandising in retail see…
“And Tote Tote Too?”
“Tote vs, Bin Merchandising”
“Totes Tilt on a Frame”
“Totes as Freestanding Display” and
“Bins Make Sales at Entry”
For alternate shelf-edge branding and treatment see…
“Label Strip and Shelf Edge Sign Colors Match“
“Die-cut Shelf-Edge Branding by Butterfly”
“Branding and Segmentation by Strip“
“Label Strip Substitutes for Cross Sell Signs“
“Shelf-Edge Philosophy of the Philosophy Brand“
“Color Category Branding by Aisle“
“Neiman Marcus Dollar Store Motif“
“Black-on-Black Retail Motif”
“Branded Twin Label Strip for Hook“
“Color-Coded Prices at Shelf Edge“
“Retail Categorization by Shelf-Edge Color“
“Tide Olympics Collector Edition Bottle”
“Buy-Big, Save-Big at Shelf Edge”
“Branding by Bullnose“
“Don’t Flip Your Lid“
“Brand Cross Sell or Confusion“
“Fashion Forward Sampler“
“Slotwall & Label Strip Both Curve“
“Product Stop by Gucci”
“Why Store Branding Matters“
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