Okay, okay… so the post title might be a bit overblown, but none of the 3 other Targets I checked within a 20 mile radius hosted a “Bodega“ sign for its store-entry discount department. And no other Target I am familiar with in a 2 state area hosts the sign either. Even more curious, this store‘s patrons and the surrounding neighborhood did not appear Hispanic in the least … but maybe that is not for a Pole like me to judge. Only time will tell if the “Bullseye Bodega” theme spreads. CLICK the thumbnail for a closeup view of the store signage fixture. Note the alliteration of the sign‘s positioning statement: “Wants and Needs, Priced to Please.”
To follow the Evolution of Bullseye Bodega read the saga see…
“The World’s Only Hispanic Target?”
“Bullseye Bodega as Rebranding”
“Speed do Retail Rollout 100 Miles / Week“
“Bullseye Bodega Reveals Itself.”# # #
Image Courtesy of Target News Today and Retailing Today
For Hispanic and Latino posts by Title see..
“Hispanic Fixtures™ Piñata Themes Trending”
“Hispanic Fixtures™ The World’s Only Hispanic Anglo Target?”
“Hispanic Fixtures™ Bullseye Bodega Reveals Itself“
“Hispanic Fixtures™ Speed of Bodega Rollout 100 Miles / Week“
“Hispanic Fixtures™ Bullseye Bodega as Rebranding”For Hispanic and Latino merchandising resources see…
“Hispanic Fixtures™ Pinterest Board”
“Hispanic Fixtures™ Index Page”# # #