Not much fixturing to speak of, only a store-made sign. But this is great Guerrilla Marketing. Why not just select an exciting item from Toys (or any department) to entice shoppers as they arrive at the front of the store. Notice this does not even say “Sale Priced.” CLICK the thumbnail for a look at the sign, output on pre-printed holiday stationery.

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great low-cost promotional ideas.

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