Converging lines exaggerate perspective and visually and psychologically draw you directly into this mall portrait studio. The design is very eye-catching and exciting. But competitors “market” photographic services differently with warm family and child-centric storefronts. I wonder which merchandising approach works? Or does it work for each retail chain successfully, but differently?

Sorry. I was momentarily distracted. Check the next post for a return to retail and point-of-purchase micro fixtures commentary. Or if you enjoyed the diversion, SEARCH “Window Dressing.” One of my favorite posts is and “Brides ‘R Us Window Dressing.”

For other store brand entry treatments see…
Fendi Slate Crossing-the-Line
Tory Burch Front Door Beat Down
Long, Leggy Door Handles
Entrance Portal Perspectives
Giorgio Armani Makes an Entrance
Links of London Reaches Out

For a visual Pinterest Board summary see…
Amenities: Store Entrance Branding

For positive psychology in merchandising see…
Diamonds: Go Big or Go Home
Imaginative and Empowering Jewelry Signage
Powerful One-Word Selling Proposition
Return Policy Empowers Sales
Subliminal or Supraliminal Retail Messaging
Tiffany at Your Christmas Doorstep
Death-to-False-Pizza Store Sign
Hot List is Dyslexic Triptych
One Sold Every 5 Seconds
Merchandising Smoke and Mirrors
100% Satisfaction by 3:00 pm
Must-Have T-Shirt Designs
Live in The Moment Motto
Brand Celebrates Itself Literally.”
Bulgari Priced in Gold
Entrance Portal Perspectives
Mirror‘s Vision of Christmas in Jewelry
Puzzle Piece Recycling Bin
This-Just-In Faceout Tag
Shopper Decision-making Aids
VIP Still Shopping Tag
Rx for Couch Potat0 P•O•P
Fresh Farm Produce Chalkboard
Gleaming Vault Lock as Display
Gucci Scarf Now Only $250
Great Gifts Branded Tag

For discussions of a more academic nature SEE…
Make Your Own Prices Seem Lower
Unconscious Buying Behavior
Return Policy Empowers Sales
How Design Influences Shopper Behavior
Psychology of Color in Purchases