Raised curbs (kerbs) molded into this shelf mat create lanes to help organize product in this freezer … ie, Curbs as Shelf Dividers. I would bet that the mat is branded and product specific, suiting the overhang of these ice cream tubs. They address side-to-side organization well. But facing of the product is still a manual operation, and needed here. CLICK thumbnail to inspect the curbs more closely. Note that labels are merely stuck to the shelf edge. Cooler capable label holder systems are available for all shelf types.
For fixture treatment of smaller frozen containers see…
“Individual Serving Wire Baskets“
For broader cooler fixture coverage see…
” Curbs as Shelf Dividers ”
“Japanese Ice Cream Flavors”
“Wire Fencing in Refrigerated Retail”
“Soviet-Era Freezer Fixtures?“
“Kielbasa Shelf Management”
“Curbs as Shelf Management”
“Individual Serving Wire Baskets”
“6-Foot Coffin-Case Bridge”
“Coffin Case Median Cross-Sell Grid“
“Sophisticated Yet Simple Cooler Signage“
“Store-Made Quality Promise“
“Health Conscious Cooler Signage“
“Country of Origin Sign Add-On“
“How to Merchandise Cooler Mold“
“Cooler Door Lime Cross Sell“
“Asian Pear Literature on S-Hook”
“Dr. Richter’s Guide to Fresh Produce“
For cooler merchandising humor see…
“Chinese Wieners On Sale”
“How To Keep Fashions Fresh”
For even more choices select…
“Cooler Merchandising” from the Categories Menu.
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