Wheeled to the Mall entrance, this Metro-style Utility Cart as POP reaches out for just a little extra customer attention. Luckily it was not yet fully stocked for it reveals the shelf inserts or liners needed by all open wire shelf designs to support small items. Also note the inverted tray-like design of these shelves. The characteristic “snake” rises up to create a shelf edge productstop rather a support beam beneath, again handy for small item merchandising

See “Fixture Adjustment by Hack Saw” and “Yin and Yang of Open Wire Shelves” for other applications that feature shelf liners or inserts. See “Perforated Pallet Rack Overlay” for creating small-product retail space on pallet rack.

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For Welcome posts by Title see..
Billboard Welcome to Ross®
Upright Standoffs Mount Mural
Design Studio Personal Welcome
USPS® Welcome Mat Sells Service
Jo-Ann® TEXT Welcome Discount
Mixed Signal Welcome in Retail
Metro Cart as Welcome Wagon
Eyebrow as Pet Sign Qualifier
Equal Opportunity for Pets

For Welcome resources see…
Welcome Pinterest Board
Welcome Index Page

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For posts that discuss Shelf Overlays see…
Shelf Overlay Seen From a Distance
Inseam Size as Visual Footnote
Shelf Overlay Has Built-in Riser
Glass Shelf Overlay Offers Pricing Sign
Shelf Overlay Label Holder for Sizes
Shelf Overlay Includes C-Channel
Empty Box Sells Full Box
Metro Cart as Welcome Wagon with Wire Shelf Overlay
Perforated Pallet Rack Overlay
Grid Open-Wire Shelf Employs Overlay
Theme-the-Shelf Overlay Wallpaper
Swing-Up Signage for Shelf

To compare visually via Pinterest Board see…
Shelf Overlays in Retail Merchandising and Fixturing

For all things Metro see…
Swing Arm for Open Wire Shelving
Hook Bridge as Specialty Display
Self-Threaded S-Hook for Endcap
Metro Shelf as Aquarium Display
Cookware Merchandises Itself on Metro
Bakery Basket on Metro Shelf
Metro Under-shelf Hang Rod
Metro Cart as Welcome Wagon
Cookware-to-Go Cart
Cookware on Metro J-Hook
Label Holder for Metro Wire Shelf
Cookware Hangs from Metro
Label Solution for Wire Shelf Edge
Shelf Snake in Sheep’s Clothing
Locking Security Cart in Jewelry
Open Wire Shelf Tilts and Folds
Excess Shelves Store Themselves
Elephantine Irons Heat Up Display
Fixture Adjustment by Hack Saw
Wire Shelf Site Leak

For a visual summary on Pinterest visit…
Metro Open Wire Shelf Merchandising and Fixturing

For additional wire shelf discussions see…
Vertical or Horizontal (Open) Wire Shelves
Yin and Yang of Open Wire Shelves
Gravity Mat vs No Gravity Mat
Super-Duty Open Wire Shelf
Softgoods on Overhead Bridge
Bakery Shelf Label Challenge