What is a one-piece straight entry hook, and who should care anyway? This is a commonplace straight entry metal frontwire hook with a plastic backplate. How does it then qualify as a one-piece hook? It arrives pre-assembled, that is, as one piece. The benefit is that it saves time and labor because you needn’t assemble the separate parts. Any initial install goes faster than with two-piece straight entry hooks, yet you get the same ultimate benefit … tighter displays, easy movement of fully loaded hooks, addition of new product in the middle of crowded displays, and positioning close under overhanging shelves. And if this is a one-piece straight entry hook with a plastic backplate, what then is a two-piece straight entry hook with a plastic backplate? A similar hook that arrives with backplate and frontwire unassembled, silly.
By the way, there are one-piece straight entry hooks with metal backplates, two-piece straight entry hooks with metal backplates, and two-piece straight entry hooks with plastic backplates. Some hinge and some disassemble. Aren’t you glad you asked that too?
SEARCH “Straight-entry” for expanded coverage of this hook type, or “Best Practices” for fixture advice. ***